Key Skills

Job Description

3 days a week, for 6 months, with the intention to grow together Step into the World of ZAZI, an artisanal fashion brand working with over 30 women's communities in India, Peru, Afghanistan, Madagascar and beyond. We sell direct to consumers, online and from our boutique on the Herengracht. Around ZAZI we built two more brands: • ZAZI Academy - teaches women to build artisan brands of their own. • Woven Women - offers courses and community for women. Three brands, one audience, one mission. Revenue has quadrupled in two years. In 2027 we aim to triple it again. More revenue, means more impact. We are a small, warm team, and every one of us is invested in this growth. We are looking for someone who wants to build it with us, and share in the success. What you'll own The commercial and marketing plan for all three brands: one calendar for collection drops, 3–4 Academy launches a year and the Woven Women courses. Paid acquisition across Meta and Google, together with our Meta ads agency. Email and customer journeys in Klaviyo, so customers move between the three brands. Weekly reporting per brand: spend, acquisition cost, conversion, email revenue and launch results. The first brand collaborations, together with the founder. Your targets January 2027: Commercial plan and launch calendar for January to June, with targets per brand; By end of February 2027: Email revenue up >20% on November 2026; April 2027 Academy launch: 400 seats sold; January to June 2027: ZAZI online revenue up 30% on the same months of 2026, at the same or better return on ad spend; January to June 2027: Every Woven Women course launch hits its participant target, on track for €500k in 2027; By month 6: Return on ad spend up 20% on today, across the three brands. The better the results, the more you earn, and the faster the role grows: more days, more responsibility and a seat in the leadership of the company. You bring 3+ years in commercial or performance marketing for e-commerce, online courses or community brands; Hands-on Meta Ads (Google is a plus), Shopify and Klaviyo; course platforms are a plus; Strategy and hands-on work in one person: you plan, you do, you report; Independence, and joy in working across three brands in a small team; A real connection to craft, fair work and women's entrepreneurship; Ideally based in or near Amsterdam. What we offer A freelance role for 3 days a week: 6 months to start, with the intention to extend and grow together; Commission on every target you beat; Real ownership and a direct line to the founder; A base at our boutique in the centre of Amsterdam, with flexibility to work remotely; The cutest team, a mission that matters, and every sale supporting women artisans; Endless tea and cacao, and a Woven Women membership. How to apply Send your resume, portfolio with relevant examples of your work, and your motivation for the role to [email protected], with the subject "Freelance Commercial Marketing Lead". We can’t wait to meet you!

Core Responsibilities

Own the commercial and marketing plan across ZAZI, ZAZI Academy, and Woven Women, including launch calendars, paid acquisition, email journeys, and brand collaborations. Track weekly performance by brand and deliver revenue, enrollment, email, and return-on-ad-spend targets.

Requirements

Applicants should have at least three years of commercial or performance marketing experience in e-commerce, online courses, or community brands, with hands-on experience in Meta Ads, Shopify, and Klaviyo; Google Ads and course platforms are advantageous. The role requires someone who can plan, execute, and report independently across three brands, and who is interested in craft, fair work, and women's entrepreneurship.

Benefits

• Commission on targets exceeded
• Flexible remote work
• Woven Women membership
• Tea and cacao