Apadmi is an award winning digital product creation company working at the intersection of design, product and technology. We partner with world-class brands and innovative companies to create transformational digital products and complex system integrations relied on by millions daily. 

The Opportunity

As we expand across mainland Europe, our Apadmi Netherlands hub in Amsterdam is scaling rapidly to lead strategic design, innovation, and digital product excellence in the region.

We are seeking a visionary UX/UI Design Lead to champion strategic design thinking and elevate the overall creative output for our Amsterdam office. In this role, you will bridge product strategy, user insight, and top-tier execution while mentoring talent and steering executive client relationships.

Operating within dynamic cross-functional environments, you will act as a design authority, combining customer research, rapid experimentation, and strategic vision to unlock transformative digital opportunities for our global client portfolio. You will also act as the bridge to the wider community of Designers, Researchers, Analysts and Product professionals in the Apadmi Group.

What you’ll do

• Define and drive the UX/UI product strategy and vision across complex digital products and multi platform ecosystems.
• Lead executive level client interactions, serving as a trusted strategic advisor to articulate design direction and business ROI.
• Inspire, mentor, and grow a team of high performing designers, fostering a culture of creative innovation, craft excellence, and autonomy.
• Champion user research methodologies, rapid prototyping, and design systems to deliver scalable, human centered experiences.
• Partner closely with Strategy, Engineering, and Product leads to optimise design workflows and continuous product discovery.

What we’re looking for

• Significant senior UX/UI design experience, with proven experience leading design direction in a digital product company or consultancy setting.
• Native or Fluent Dutch & Fluent English is essential
• A standout portfolio showcasing strategic design thinking, complex problem solving, and world class craft across mobile and web platforms.
• Deep expertise in mobile first design, Apple HIG, Google Material Design, and enterprise design system architecture.
• Demonstrated leadership experience in mentoring designers, facilitating co-creation workshops, and shaping creative consultancy culture.
• Strong background in qualitative/quantitative user research methods, usability testing, and data-informed decision making.
• Mastery of Figma, interactive prototyping tools, and modern design workflows.
• Exceptional communication and storytelling skills, with the ability to influence C-suite stakeholders and cross-functional partners.