Marketing Intern
€500 - €750 per month
Key Skills
Job Description
Most educators who could use Odea haven’t heard of it yet. Our name recognition today is close to zero, in a market where every week brings another AI product promising to fix education. We don’t want to be one more of them. We want Odea to be a real brand in education: one people recognise, trust and want to be associated with. About us The Mouseion builds Odea, an AI learning and teaching platform for higher education. Odea helps lecturers turn their own course materials into a complete AI learning experience for their students. After successful pilots at TU/e, the University of Twente and VU Amsterdam, among other partners, we’re now scaling up. Our close collaboration with our partner universities has put Odea at the forefront of AI in education. We think and care deeply about what learning is and what influence AI should have. Which puts you in the position to have real impact on how people teach and learn with this (new) technology. We’re a small, intense, founder-led team that built the platform from the ground up. Now we’re expanding into the UK and the rest of Europe, working with more universities and schools to integrate AI responsibly into education. About the role A brand is more than a logo and a LinkedIn page. It’s a point of view, said the same way everywhere, until people associate it with you. Ours comes back to two ideas: didactic AI, built around how students actually learn, and the AI infrastructure that lets a whole institution run it responsibly. You’ll help us turn those two ideas into a voice, a look and a presence that people in education recognise as Odea. That takes taste. We care about how things look, read and feel, and we want someone whose eye was shaped by more than marketing: by art, design, typography, photography, film or architecture. You’ll help decide what Odea looks and sounds like, and say no to what doesn’t fit. You’ll work with the founders and our business development team on every place Odea shows up: the website, the blog, LinkedIn, design, thought leadership, newsletters, press and events. By the end of your internship you’ll own a complete channel and know which of our channels actually bring in pilots. The internship is six months, and we expect you in the office in the middle of Amsterdam at least four days a week. What you’ll do Shape how Odea looks, sounds and presents itself, and keep that consistent everywhere we show up Build a voice on LinkedIn and other social media that people follow to stay up to date on AI in education, and post consistently Write press releases about our milestones and pitch them to outlets such as NRC, AD and the Chronicle of Higher Education Start a newsletter that keeps our existing contacts up to date on what’s new in Odea, automated as far as possible Write posts for our blog, and turn our partners’ experiences into stories worth reading Help prepare our presence at events and conferences Track what each channel brings in and report on it What we’re looking for Required Skills Great taste, and interests that extend into art, design and culture beyond marketing Excellent written English Comfortable with a blank page and a deadline Preferred Skills Dutch, written well enough to pitch to Dutch press A portfolio, a feed or a project that shows your eye Experience building an audience on LinkedIn or another social platform Experience with design or video tools such as Figma, Adobe Premiere, Claude Design, etc. An interest in education or AI Required characteristics High agency, low ego Intellectual ambition: curious about ideas and culture for their own sake Unusual drive and ownership You leave people more energised than you found them Independent judgement: you judge ideas on their merits rather than their popularity Preferred characteristics Great taste, and interests that extend into art, design and culture beyond sales A love of technology and of building companies A love of reading What we offer A monthly internship allowance between €500 - €750 The opportunity to join the team after your internship: we’re looking for interns who stay Real influence on what the Odea brand becomes Your work published under the Odea name from the first week Direct work with the founders An office in the middle of Amsterdam
Core Responsibilities
Shape and maintain Odea’s brand identity across its website, social media, blog, newsletters, press, and events. Create and publish content, pitch press stories, develop a newsletter, and track which channels generate university pilot opportunities.
Requirements
Applicants should have strong visual and cultural taste, excellent written English, and the ability to work independently from a blank page to a deadline. The role also values high agency, intellectual curiosity, ownership, and independent judgment; Dutch writing, a relevant portfolio, social audience-building experience, and design or video tool experience are preferred.
Benefits
- Opportunity to Join the Team After the Internship
- Real Influence on the Odea Brand
- Work Published Under the Odea Name
- Direct Work With the Founders
- Office in Central Amsterdam
About The Mouseion
Industry: Software Development
Company size: 2-10 employees
We develop AI-powered tools designed to responsible enhance higher education for both students and educators. By partnering directly with the professors and institutions shaping today's academic excellence, we build tools that value evolution over revolution, respecting the established ways of how institutions of higher education have worked for centuries. Thousands of students and educators across multiple universities have already used our platform to study and educate more effectively. Learn more by going to our website.