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Events Manager - EU

XDS

Amsterdam
Full-time
5-10 years experience
On-site

Key Skills

Event Planning And Execution
Event Operations
Trade Show Production
Multi-Country Event Management
Budget Management
Vendor Negotiation
Logistics Coordination
Freight And Customs Coordination
Inventory Management
Marketing Operations
Event Registration
Lead Capture
Post-Event Reporting
Timeline And Run-Of-Show Management
English Fluency
European Language Fluency

Job Description

Who We Are X-LAB is the in-house performance bicycle line by XDS, which has quietly become the world’s largest and most vertically integrated bicycle manufacturer and the largest maker of carbon fiber frames, supplying many of the top brands in cycling and mobility. Today, XDS is quiet no more. XDS launched X-LAB in April 2026 as the global consumer brand to take the industry by storm. Three decades of experience building exceptional bicycles have culminated into a unique line of road, gravel, electric, city, hybrid, and soon mountain bikes that riders and shops can’t stop talking about. X-LAB is the new inflection point for the category. We launched in April 2026 with a full lineup across road, gravel, city, fitness, e-bike, and soon mountain categories, with validation from the highest and most demanding levels of the sport through the XDS Astana Team and a rapidly growing network of dealers. Our ambition is not simply to sell more bikes. It is to make great bikes more integrated, more accessible, and better supported through the independent shops and communities that grow cycling and bring in new riders. That is what makes this moment exciting. Joining X-LAB means shaping a company with unmatched production scale, real engineering R&D depth, and the confidence to earn trust… one rider, one dealer, one product, and one market at a time. Are you ready to ride ahead of the pack? Learn more at https://xlabbikes.com See an insider’s look of our factory: Youtube Video ______________________________________________________ XDS is seeking an Events Manager to own the planning, execution and operations of X-LAB events across Europe. You turn an approved event calendar into events that run on time, on budget and to standard: trade shows, dealer events, consumer festivals, demos and pop-ups. This is an operations role. You own the logistics, vendors, budgets, assets and timelines behind every European event, and the marketing operations that keep them moving. Brand strategy and creative direction come from the global marketing team in Los Angeles; you make them happen on the ground in Europe. You are organized, calm under pressure and obsessive about details. You are comfortable working across time zones with teams in Shenzhen andLos Angeles, and with organizers, dealers and suppliers in several European countries. What You’ll Do Event Planning & Execution Own end-to-end execution of all European events, including trade shows, dealer events, consumer festivals, gran fondos, demos, and pop-ups Build and manage each event’s timeline, run of show, staffing plan, and on-site schedule Lead onsite load-in, booth and pop-up setup, guest flow, teardown, and load-out Secure event slots, permits, insurance, and organizer requirements prior to deadlines Logistics & Vendors Source, contract, and manage local vendors (venues, AV, rigging, F&B, fabrication, freight, staffing, hotels) Coordinate shipping, customs, and storage of bikes, demo fleet, and event materials across Europe Book team travel and accommodations for each event Budgets & Reporting Build and manage per-event budgets, track spend against plan, and reconcile invoices Deliver a post-event recap within 7 days, including attendance, leads, demo rides, dealer activity, and spend Keep the European event calendar and tracker up to date for the global marketing team Marketing Bike Inventory & Event Assets Own the European marketing bike inventory (demo and event bikes: sizes, builds, condition, servicing, location) Track all bikes going out and coming back for events and loans, and update the inventory log Own the European event kit: booth and pop-up structures, signage, displays, and giveaways Keep materials inventoried, maintained, and event-ready; flag replacements and new builds proactively Coordinate with the US Events Manager and EU design team to ensure booths, signage, and event assets are brand-consistent across markets Marketing Operations Run event registration, RSVPs, and lead capture; deliver leads to sales and dealers post-event Coordinate with sales, dealers, and the dealers and the global marketing team so every event has clear goals and follow-up Maintain event SOPs, vendor lists and playbooks so events can repeat and scale You’re a Great Fit With: 4–7+ years in event management, event operations, or trade show production A track record running multi-country events or trade shows in Europe, from planning through teardown Strong budget management and vendor negotiation skills Fluent English plus at least one other European language (Spanish, French, Italian, German, or Dutch) Right to work in the Netherlands Comfortable traveling 40–60% and working some evenings and weekends around event dates Comfortable lifting, setting up, breaking down, and hustling when needed You’re a Spectacular Fit With: Experience in cycling, outdoor, mobility, automotive, or premium consumer brands Experience with European cycling events (gran fondos, festivals, Spring Classics, or Grand Tour start villages) Knowledge of EU freight, customs, and temporary-import rules for event materials Familiarity with CRM, event registration, and lead capture tools A network of European event suppliers and organizers Success Metrics Every European event runs on time and within its approved budget Recaps land within 7 days, with leads handed to sales and dealers The event kit is always inventoried, maintained, and ready to ship Vendors and organizers want to work with us again Each event runs smoother than the last, with SOPs that let the calendar scale ______________________________________________________ Our Compensation And Benefits Competitive base salary Demo bike fleet and comprehensive travel allowances

Core Responsibilities

Own the end-to-end planning and on-site execution of European trade shows, dealer events, festivals, demos, and pop-ups, managing schedules, vendors, travel, logistics, budgets, and event assets. Maintain bike and event-kit inventories, coordinate registration and lead follow-up, and provide timely event reporting and repeatable operating procedures.

Requirements

Candidates should have 4–7+ years of event management, event operations, or trade show production experience, including a track record of running multi-country European events. Requirements include strong budget and vendor-management skills, fluent English plus another specified European language, the right to work in the Netherlands, and willingness to travel 40–60% and perform physical event setup.

Benefits

  • Demo Bike Fleet
  • Comprehensive Travel Allowances

About XDS

Industry: Sporting Goods Manufacturing

Company size: 11-50 employees

X-LAB is the performance bicycle brand by XDS, the world’s largest and most vertically integrated bicycle manufacturer. Built on over three decades of engineering, manufacturing, and mobility expertise, X-LAB was created to rethink what a modern performance bike should be. Our approach is simple: design the bike as a complete system, not as a collection of sourced parts. From carbon frames and wheelsets to cranksets, power meters, electric motors, sensors, and software, X-LAB is powered by the full technical depth of XDS and the Branta in-house component platform. This gives us the ability to engineer more of the ride experience from the inside out, delivering elite performance, smarter integration, and stronger value from day one. X-LAB bikes are built for road, gravel, city, fitness, mountain, and electric mobility, with technology proven from everyday commutes to the WorldTour-level racing by the XDS Astana Team. We believe performance cycling should be more accessible, more integrated, and better supported. That is why X-LAB is building a dealer-first global platform that gives riders access to the full cycling experience while supporting the local shops that make our communities stronger. Built in the lab. Proven on pavement and beyond.

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