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Senior Website Lead, CRO & Subscriptions (Freelance)

FitForMe

Rotterdam
Intern
5-10 years experience
On-site

€600 - €800 per day

Key Skills

Conversion Rate Optimization
Product Ownership
Conversion Optimization
A/B Testing
Customer Journey Optimization
Average Order Value Optimization
Subscription Optimization
Content Management Systems
Agile Collaboration
Dutch Language

Job Description

FitForMe in Rotterdam is seeking a freelance CRO/product owner to own the end-to-end purchase journey, from landing page to order, with a focus on conversion, AOV and attachment. You’ll build flows in the CMS, run iterative tests (A/B) and work with engineering, marketing and content design in an agile setup. Dutch language required. This role offers 32 hours per week and a day rate of €600–€800, with a compact, fast-moving team and a visible impact on performance.

Core Responsibilities

Own and optimize the end-to-end purchase journey, from landing page through order, with a focus on conversion, average order value, and attachment. Build purchase flows in the CMS, run iterative A/B tests, and collaborate with engineering, marketing, and content design in an agile team.

Requirements

Dutch language proficiency is required. The role calls for experience or capability in CRO and product ownership, including building CMS flows, running A/B tests, and working cross-functionally in an agile environment.

About FitForMe

Industry: Wellness and Fitness Services

Company size: 51-200 employees

Bariatric surgery, obesity management medication and lifestyle intervention each play a role in obesity care, and more people are accessing these treatments every year. Surgery and medication in particular are associated with an increased risk of nutritional deficiencies, which can affect overall health and wellbeing. At FitForMe, our purpose is to improve the quality of life for people living with obesity. We develop supplements tailored to the nutritional needs that follow bariatric surgery and obesity management medication, as well as ongoing weight management. Our formulations are developed by nutrition specialists and clinical researchers and backed by our own scientific studies; our in-house nutrition team offers expert guidance at every step. We work with healthcare professionals as a partner in long-term outcomes. With a presence in 22 countries and online availability worldwide, we support patients and practitioners wherever they are.

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