Sales Development Representative (DACH & Growth Markets)
Key Skills
Job Description
Location: Netherlands (Amsterdam) / Hybrid Focus Markets: DACH and selected European growth markets Contract type: Full time Reporting To: Senior Sales Manager About TransFollow TransFollow is a fast-growing SaaS company and European leader in the digitalization of transport documents, including eCMR and related supply chain collaboration solutions. Having established a strong position across Europe, we are entering the next phase of growth and are looking for a commercially driven Business Development Representative to help expand our presence across DACH and selected European growth markets. This is an opportunity to join a scaling SaaS organization, work directly with experienced sales professionals, and contribute to the development of new markets, industries and strategic customer relationships. Your Mission The primary objective of this role is to build a predictable and sustainable pipeline of qualified sales opportunities across DACH and selected European growth markets. Working closely with Sales and Marketing, you will combine market intelligence, strategic account research, campaign execution, prospect engagement and opportunity qualification to support TransFollow's growth ambitions. This role is not focused on administrative support. Its purpose is to increase commercial capacity, create qualified pipeline and help develop a structured and scalable approach to new business generation. What You Will Do Pipeline Generation & Business Development Generate and maintain a healthy pipeline of qualified opportunities. Conduct outbound prospecting via LinkedIn, email, telephone and industry events. Identify, engage and qualify relevant stakeholders within target accounts. Generate qualified meetings and sales opportunities. Follow up on inbound leads and marketing-generated opportunities. Contribute to building a repeatable and scalable pipeline generation process. Support the development and execution of account-based sales strategies. Strategic Account Research & Market Intelligence Identify high-potential target accounts and emerging market opportunities. Research customer organizations, business models and decision-making structures. Build account profiles and stakeholder maps. Support the development of account-specific engagement strategies. Analyze industry trends and identify growth opportunities across both established and emerging market segments. Contribute ideas for new industry verticals, customer segments and ecosystem opportunities that could support TransFollow's future growth. Help transform market intelligence into actionable sales opportunities and account plans. Campaign Execution & Marketing Collaboration Work closely with Marketing to execute targeted lead generation campaigns. Support LinkedIn outreach and digital demand generation initiatives. Follow up opportunities generated through events, exhibitions, partnerships and marketing activities. Help improve the effectiveness of demand generation programs. Convert marketing activities into qualified sales opportunities. Provide market feedback to continuously improve campaign targeting and messaging. Lead Qualification & Discovery Conduct introductory customer conversations and discovery meetings. Understand customer business processes, challenges and objectives. Assess commercial potential and qualification criteria. Conduct introductory product demonstrations. Gather and document customer requirements and insights. Prepare qualified opportunities for further sales engagement. Opportunity Development Support opportunity progression during the early sales stages. Prepare qualified opportunities for handover to senior sales management. Contribute to account planning and deal strategy discussions. Work closely with Sales on target account development and commercial execution. What We Are Looking For Experience 3-5 years of experience in Business Development, Sales Development, Inside Sales or another commercial role. Experience within a SaaS environment is preferred. Experience in Supply Chain, Logistics, Transportation or related sectors is beneficial but not required. Skills & Competencies Strong ownership mindset with a proactive, hands-on, results-driven approach. Self-starter who thrives in fast-paced evolving environments, takes initiative and remains effective when structure is still developing as the company grows. Curious, adaptable, and committed to continuous learning and improvement. Strong commercial mindset. Analytical and research-oriented. Ability to understand different industries and business models. Comfortable engaging with prospects and customers. Strong communication and presentation skills. Ability to translate market insights into actionable account and pipeline strategies. SaaS sales experience, transport and logistics knowledge is a benefit Tech savvy, CRM skills as well as MS Office and AI oriented Languages Required: Professional English. Strongly Desired: German or another relevant European business language. The ability to operate comfortably across different European markets and cultures is considered more important than fluency in a specific language. Success in This Role Success will primarily be measured by: Qualified pipeline generated. Qualified opportunities created. Strategic target accounts engaged. Lead-to-opportunity conversion rates. Marketing campaign follow-up effectiveness. Market intelligence and account research contributions. Contribution to annual pipeline generation targets. Quality of target account development and prospect engagement activities. What We Offer Opportunity to join a rapidly growing European SaaS scale-up. Direct exposure to enterprise sales and strategic account development. Close collaboration with experienced sales professionals. International working environment. Hybrid working flexibility. Competitive compensation package. Significant learning and professional development opportunities. The opportunity to make a visible impact on the company's growth trajectory. Join us in accelerating the digital transformation of transport and logistics across Europe while helping shape the next phase of TransFollow's growth. How to apply? Please submit your CV and Letter of Motivation (English only) and any other documentation that adds value to your application. For more information you can contact us at [email protected]. We look forward to hearing from you!
Core Responsibilities
Generate and qualify sales pipeline across DACH and selected European growth markets through outbound prospecting, inbound lead follow-up, account research, and marketing campaign execution. Conduct discovery conversations and introductory product demonstrations, develop early-stage opportunities, and collaborate with Sales and Marketing on account strategies and market growth.
Requirements
The role requires 3–5 years of experience in business development, sales development, inside sales, or another commercial role; SaaS experience is preferred, while supply chain, logistics, or transportation experience is beneficial. Candidates should be proactive, commercially minded, analytical, adaptable, comfortable engaging prospects, and able to communicate professionally in English; German or another relevant European business language is strongly desired.
Benefits
- Hybrid Working Flexibility
- Learning And Professional Development Opportunities
- Competitive Compensation Package
About TransFollow
Industry: Information Technology & Services
Company size: 11-50 employees
TransFollow is reshaping transport and logistics across Europe with smart, connected and fully digital supply chains. We help carriers, shippers and logistics providers work faster, smarter, and more sustainably by enabling no training driver onboarding, real-time visibility, easy mission management, and secure digital documents - all in one seamless platform. Whether your teams work with TMS, WMS or ERP systems, or your drivers operate with an FMS or just a smartphone, TransFollow connects everyone effortlessly. Even drivers who cannot or don’t want to install an app can join instantly via WhatsApp, Viber or Telegram. Our promise: digitalisation without the drama. No long onboarding. No costly rollout. Drivers are operational in minutes, and data flows automatically across partners and systems — even in the most complex transport scenarios. Why do companies choose TransFollow? Because we deliver flexibility and simplicity at scale: - Plug-and-play API for large organisations - Web portal for SMEs - Mobile app for drivers - App-free via leading chat platforms for drivers reluctant to install another app All powered by secure, interoperable technology compliant with GDPR, ISO 27001, eCMR standards, and ready for eFTI. With offices in Amsterdam and Geneva, and a strong network of distributors, software partners, and transport associations, TransFollow is making digital logistics a reality across Europe. TransFollow: Uniting Supply Chains.