Country & Trade Marketing Manager
€65,000 - €80,000 per year
Key Skills
Job Description
Job Title: Country & Trade Marketing Manager Hours: could be 32 hours per week (Part-time in the NL) >>full-time in Paris Location: Ede or Rijswijk (The Netherlands), or Paris 2 (France) About the Role We are looking for a proactive, commercially driven Country & Trade Marketing Manager to bridge the gap between our central marketing strategy and local market execution. In this role, you will be the go-to marketing partner for our Country Managers - translating local market needs into high-impact campaigns and tangible marketing assets that drive growth. You will ensure every country has the right tools to win in their local market, from market specific asset creation and point-of-sale (POS) materials to targeted regional campaigns. Beyond fulfilling local requests, you will proactively spot growth opportunities and pitch campaigns that stimulate regional demand. Key Responsibilities 1. Country-Specific Campaign Management & Growth Drive Local Campaigns: Plan, develop, and execute end-to-end marketing campaigns tailored to specific countries and regional growth initiatives. Proactive Opportunity Identification: Identify untapped growth opportunities and proactively propose campaign concepts to capture them. Localize & Adapt: Ensure campaigns resonate with local audiences (language, culture, and market dynamics) while maintaining overall brand consistency. 2. Market Activation & Asset Production Partner with Country Managers: Act as the main point of contact for Country Managers and Sales Teams, translating their commercial ambitions and on-the-ground requests into clear creative briefs and actionable deliverables. This includes: Regularly collecting feedback and insights from Country Managers and Sales teams to understand market needs, customer expectations and opportunities. Proactively proposing campaigns, tools or initiatives based on these insights. Coordinating dedicated commercial presentations, sales tools and other tailored marketing materials when needed. Bringing relevant market feedback back to the central Marketing team to help shape future campaigns and priorities. Coordinate marketing initiatives with distributors and strategic customers: joint campaigns, trade marketing activities, fairs, promotional tools and customer-specific activations. Offline & Retail Collateral: Manage the creation and production of high-quality physical and digital sales tools, including: Country-specific seasonal and product-specific collections that inspire customers and support sales teams. In-store displays, promotional flyers, and merchandising materials that drive conversion at the point of sale. Emails and social media assets for country-specific commercial campaigns. 3. Project & Stakeholder Management End-to-End Coordination: Manage timelines and budgets and work closely with agencies, sales teams and the full marketing team to ensure assets are delivered on time and within specification. Prioritization & Efficiency: Balance reactive ad-hoc requests from multiple countries with planned strategic campaigns, spotting opportunities to scale successful local ideas across multiple regions. Performance Review: Track the effectiveness and adoption of delivered campaigns and materials with Country Managers to continuously improve future activations. What We Are Looking For 5+ years of experience in campaign management, trade/field marketing, or project management within an international or multi-market environment. Proven hands-on experience coordinating physical marketing asset production (POS, lookbooks, flyers) and writing commercial, converting content. You don’t just wait for a briefing - you ask the right questions, look at what drives sales in a specific country, and actively suggest campaign ideas to stimulate growth. Confident communicator who can partner effectively with Country Managers, manage expectations, push back constructively when needed, and align multiple stakeholders. Structured, deadline-driven, and comfortable managing multiple country requests simultaneously. Fluency in English, Dutch and French are a plus. What We Offer Part-Time Flexibility: A challenging, high-impact role designed for a 32-hour workweek. Choice of Location: Work from our office in either Ede, Rijswijk, or Paris. International Impact: The opportunity to directly influence commercial growth across multiple countries and see your concepts come to life in stores, at fairs, and across local markets. Compensation & Benefits: 65-80K€ base salary (full-time) About Solo Solo is a leading international B2B platform in promotional products, bringing together Solo Paris, Solo midocean and XD Connects. With approximately €700 million in revenue, 2,900 employees, 24,000 customers and operations in more than 60 countries, we combine scale, entrepreneurial spirit and innovation to serve customers across Europe and beyond. As a Private Equity-backed organization, Solo is in an exciting phase of growth, integration and professionalization. This creates unique opportunities for ambitious professionals who want to make a visible impact and help shape the future of an international market leader.
Core Responsibilities
Plan and deliver country-specific campaigns, localized marketing assets, and trade activations that support sales and regional growth. Partner with Country Managers, sales teams, distributors, agencies, and central marketing to manage projects, budgets, timelines, and campaign performance.
Requirements
Requires 5+ years of experience in campaign management, trade or field marketing, or project management in an international or multi-market environment, including hands-on production of physical marketing assets and persuasive commercial content. Candidates should be proactive, commercially minded, organized, deadline-driven, and confident managing stakeholders; English, Dutch, and French fluency are listed as advantages.
Benefits
- Part-Time Flexibility
- Choice Of Office Location
- International Impact
About Solo
Industry: Textile Manufacturing
Company size: 51-200 employees
The SOLO Group is a network of unique brands whose common aim is to create clothing and accessories enabling customers to express their uniqueness. Through its various brands, the SOLO Group offers a clear, segmented and demanding offer enabling it to meet its customers expectations in an efficient way. Together, our brands, SOL'S, RTP Apparel, Atelier Textile Français, NEOBLU and Joy Thaï, they provide a multitude of styles and options, for corporate identity and promotional clothing. The SOLO Group's expertise and know-how in terms of procurement, logistics, business insight and service sector knowledge is invaluable to all its brands and therefore all its customers. As well as its 200 employees, the SOLO Group works with a trusted network of partners in over 60 countries. They all share the groups fundamental principles: passion, responsibility, strong relationships, innovation and responsiveness. These are our guiding principles that we apply every day, be it in sourcing our materials, seeking out new suppliers, recruiting new colleagues and optimising our distribution methods, as well as in the social and charitable initiatives we support.