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Marketing & Digital Content Internship

Another Star

Leiden
Intern
0-2 years experience
Hybrid

€750 per month

Work Arrangement

Office Days per Week: 3 days

Key Skills

Marketing
Digital content
Market research
Data interpretation
Content planning
Copywriting
Social media engagement
AI tools
Communication
Hospitality management
Organization
Attention to detail

Job Description

Marketing & Digital Content Internship

Department: sales & marketing

Employment Type: Internship

Location: Netherlands, Leiden

Reporting To: marketing manager US

Compensation: €750 / month



Description

Ready to get hands-on experience in hospitality marketing? As our Marketing & Digital Content Intern, you'll get a behind-the-scenes look at how a hotel management company brings its marketing to life. You'll work alongside our team, contribute to real projects and develop your skills across content, campaigns and other marketing activities.

You'll get involved in a mix of day-to-day activities and longer-term projects, from digital content and market research to collaborating with other teams. Along the way, you'll have plenty of opportunities to contribute ideas, learn from experienced colleagues and put your knowledge into practice.


Key Responsibilities

  • help the team keep hotel content accurate, engaging and up to date across Marriott platforms and digital on-property touchpoints (e.g., website, in-room iPads, kiosks).
  • help tag, organise and upload photos to our image library for easy team access and consistent brand use.
  • explore local trends, competitor activity and seasonal opportunities, and share ideas with the team.
  • learn how to gather and interpret marketing performance data, supporting reporting and audience insights.
  • work with colleagues across F&B, Operations and Tech to help gather information and ensure guest-facing content is accurate.
  • monitor the marketing inbox, helping respond to inquiries and route requests to the appropriate team members.
  • join relevant Marriott marketing webinars and share key takeaways and updates with the team.
  • assist with content planning, drafting posts, and monitoring engagement to support the company's B2B presence on LinkedIn.


Qualifications / skills

  • curious about AI tools and how they can be used creatively and effectively in marketing.
  • currently studying marketing, communications, hospitality, or any other related discipline
  • available for six months, preferred starting date January 2027
  • a curious, creative thinker who enjoys exploring new ideas and solving problems
  • fluent in English, preferably more languages
  • organised, detail-oriented and eager to learn, with the ability to juggle different tasks

What you will learn
  • how marketing works behind the scenes at an international hotel company, from digital content and campaigns to brand management.
  • hands-on experience with professional marketing tools and platforms, including Marriott's digital ecosystem and Contentful.
  • how to research markets, understand audiences and use performance data to inform marketing decisions.
  • how different teams, from Marketing and Revenue to Operations and F&B, work together to create a consistent guest experience.
  • how to turn ideas into real marketing activities, building your confidence, creativity and practical skills along the way.


What's in it for you?

  • citizenM experience nights for you
  • Personal and professional development opportunities and programs
  • Latest tech devices and all the tools you need to be successful in your role
  • Commuting travel costs covered (by car or public transport)
  • Flexible public holidays
  • Employee assistance program
  • Varied team days and social events (from food trucks and quizzes at the office to parties on boats)
  • Modern office in Leiden, 500m from the central station

Location and hours
  • 3 days per week in the office or on-site (hotels)
  • Monday to Friday, ideally 40 hours per week. Flexible schedule based on school schedule. 
  • Exciting on the job training, including travel abroad within the EU
  • Must have the right to work in the country for which you are applying
  • Start date = January or February 2027

Core Responsibilities

The intern will assist in maintaining accurate hotel content across digital platforms and support marketing campaigns through research and data analysis. They will also collaborate with cross-functional teams to ensure consistent brand messaging and manage B2B social media engagement.

Requirements

Candidates must be currently enrolled in a marketing, communications, or hospitality-related discipline and possess strong organizational skills. Proficiency in English is required, along with a curious mindset and the ability to commit to a six-month internship.

Benefits

  • CitizenM experience nights
  • Personal and professional development programs
  • Latest tech devices
  • Commuting travel costs covered
  • Flexible public holidays
  • Employee assistance program
  • Team days and social events

About Another Star

Industry: Hospitality

Company size: 1,001-5,000 employees

Another Star is the company that built citizenM from an idea into a global brand. After the sale to Marriott International, we are starting a new chapter: running our portfolio as a focused, future-ready hotel management company. We operate all citizenM hotels in Europe and the United States under a long-term franchise partnership with Marriott. Our centralised way of working treats the entire portfolio as one global brand powered by smart design, clever technology and brilliant people. Our goal is simple: consistently great stays for guests and a hotel platform that performs at its best, every day.

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