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Senior Channel Field Marketing Manager, Nordics & Benelux

Horizon3

Amsterdam
Full-time
5-10 years experience
Remote OK

Key Skills

Field marketing
Channel marketing
Demand generation
Cybersecurity
B2B marketing
Partner management
Pipeline growth
Go-to-market strategy
Stakeholder management
ABM strategy
Sales enablement
Marketing analytics
Campaign management
Swedish language
English language

Job Description

Get to Know Us

Horizon3 is a fast-growing, remote cybersecurity company dedicated to the mission of enabling organizations to proactively find and fix and verify exploitable attack vectors before criminals exploit them. Our flagship product, the NodeZeroTM platform, delivers production-safe autonomous pentests and other key assessment operations that scale across the largest internal, external, cloud, and hybrid cloud environments. NodeZero has been adopted by organizations of all sizes, from small educational institutions to government agencies and Global 100 enterprises. It is used by ITOps/SecOps teams, consulting pentesters, and MSSPs and MSPs.

We are a fusion of former U.S. Special Operations cyber operators, startup engineers, and formerly frustrated cybersecurity practitioners. We're committed to helping solve our common security problems: ineffective security tools, false positives resulting in alert fatigue, blind spots, "checkbox” security culture, cybersecurity skills shortage, and the long lead time and expense of hiring outside consultants. Collectively, we are a team of learn it alls, committed to a culture of respect, collaboration, ownership, and results.

Role Overview

We are seeking a high-impact, results-driven Field & Channel Marketing Manager to lead integrated marketing execution across the Nordics & Benelux region.

This is a highly visible manager-level role designed to accelerate pipeline growth through a balanced mix of field marketing, channel partner marketing, demand generation, executive engagement, and regional go-to-market execution.

The successful candidate will build and execute scalable regional programs that strengthen partner relationships, create demand, support sales priorities, and elevate brand presence across key Nordics & Benelux markets. This role will be supporting both Enterprise and Commercial Sales reps.

Key Responsibilities

  • Own and execute the integrated marketing plan for the Nordics and Benelux, aligned to EMEA revenue priorities and sales targets.

  • Translate corporate campaigns into localised regional programs that drive measurable pipeline and partner engagement.

  • Develop multi-touch programs including, but not limited to, events, webinars, direct mailers, roundtables, digital, social and ABM.

  • Support regional sales teams with campaign strategy, market insights, and program execution.

  • Build and execute partner marketing plans with strategic resellers, distributors, MSSPs, alliances, and channel ecosystem partners.

  • Drive MDF / co-marketing investment toward measurable pipeline outcomes.

  • In partnership with the channel team, launch partner-led demand generation campaigns, enablement programs, and joint market initiatives.

  • Strengthen relationships with channel sales leaders and partner account teams.

  • Manage lead flow, nurture alignment, conversion optimisation, and follow-up processes with SDR and sales teams.

  • Monitor campaign performance and continuously optimize based on ROI, conversion, and pipeline metrics.

  • Build quarterly business reviews and performance updates for leadership.

  • Share best practices across EMEA and contribute to scalable regional programs.

Requirements

  • 6+ years in B2B technology marketing, ideally within Cybersecurity

  • Experienced in marketing to the Nordics & Benelux region

  • Strong experience across field marketing + channel/partner marketing + demand generation

  • Proven success supporting revenue teams and delivering measurable pipeline growth

  • Experience working with indirect routes to market including VARs, distributors, alliances, and service providers

  • Strong commercial acumen and ability to prioritise investment by market opportunity

  • Comfortable operating in matrixed, fast-growth environments

  • Excellent executive communication and stakeholder management skills

  • Experience in using technologies such as SDFC, Asana, Reachdesk, G-Suite, Zoom Info, ON24

  • Fluent in Swedish and English

Preferred Experience

  • Understanding of cybersecurity categories such as cloud security, endpoint, identity, SOC, threat intelligence, zero trust, or managed security

  • Experience with ABM strategy and enterprise account engagement

Perks of Horizon3

  • Inclusive Team: We value diversity and promote an inclusive culture where everyone can thrive.

  • Growth Opportunities: Be part of a dynamic and growing team with numerous career development opportunities.

  • Innovative Culture: Work in a collaborative environment that encourages creativity and out-of-the-box thinking.

  • Competitive Compensation: We offer competitive salary, equity and benefits.

Compensation and Values

At Horizon3, we believe that our people are our greatest asset, and our compensation philosophy reflects this core value. We are committed to fostering an environment where all employees feel valued, respected, and rewarded for their contributions. Our compensation structure is designed to be fair, competitive, and transparent, ensuring that every team member is recognized and compensated equitably across roles, levels, and locations.

All full-time roles are eligible for an equity package in the form of stock options.

You Belong Here

Horizon3 is not just an equal opportunity employer - we are a community that values diversity, equity, and inclusion as fundamental principles of our culture and success. We are dedicated to fostering a workplace where everyone feels welcome and respected, regardless of race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, hair length or any other legally protected status by law.

Our commitment to diversity and inclusion means we strive to attract, develop, and retain a workforce that reflects the varied communities we serve. We believe that diverse perspectives drive innovation and strengthen our ability to create cutting-edge cybersecurity solutions. At Horizon3, every team member is valued and supported in an environment that encourages personal and professional growth.

We welcome candidates from all backgrounds and experiences, and we encourage all qualified individuals to apply. Come be a part of Horizon3, where your unique contributions are recognized, and your potential is limitless.

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities, and activities may change at any time with or without notice.

Application Note

In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.

Core Responsibilities

The manager will lead integrated marketing execution across the Nordics and Benelux to accelerate pipeline growth and strengthen partner relationships. Responsibilities include developing localized regional programs, managing partner marketing plans, and collaborating with sales teams to drive demand.

Requirements

Candidates must have 6+ years of B2B technology marketing experience, specifically within the cybersecurity sector. Proficiency in both Swedish and English is required, along with proven success in field and channel marketing.

Benefits

  • Equity package
  • Competitive salary
  • Inclusive culture
  • Career development opportunities

About Horizon3

Industry: Computer and Network Security

Company size: 501-1,000 employees

Horizon3.ai answers the two most important questions in cybersecurity: If someone tried to compromise us, would we hold up? And, how do we withstand the onslaught of AI-powered attacks? Horizon3.ai’s NodeZero® shifts the advantage from attackers to defenders by giving organizations the power to fight AI with AI. The Proactive Security Platform autonomously tests your defenses at machine speed, safely finds and prioritizes exploitable attack paths, instantly verifies fixes, and drives a continuous loop so you can prove you’re resilient, not just hope you are. NodeZero, the World’s Best AI Hacker™, was built by an elite team of U.S. cyber veterans and has honed its skills over 225K production-safe tests, more than all manual pentests in history. More than 5,000 organizations including the NSA, CISA, Fortune 100 giants, and major healthcare providers trust Horizon3.ai to prioritize what matters and prove they’re ready for what’s next. Horizon3.ai has been recognized by Fast Company as one of the World’s Most Innovative Companies in 2026. The company ranked #3 overall on the 2025 Deloitte Technology Fast 500 and was named the #1 cybersecurity company on the Inc. 5000 in 2025. It has also been named to the Fortune Cyber 60 in both 2023 and 2025 and is a two-time Black Unicorn Award winner.

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