Key Skills
Job Description
Be part of a movement that moves the world At ASICS, we’re more than just a brand; we're a movement. A movement of movement, propelled by the belief that motion strengthens the body and uplifts the mind. Our name itself, an acronym for "Anima Sana in Corpore Sano" (a Sound Mind in a Sound Body), encapsulates this commitment. Since taking our first step in Japan in 1949, our journey has been about more than just reaching the finish lines or clocking the fastest times. It's about the joy of moving and it's open to all. If you're inspired to move yourself and the world toward a brighter, more inclusive future, we're looking for you. Here at ASICS, we welcome diversity in our people, their backgrounds and life experiences. So, you could be the right person for this role regardless of your age, nationality, religious beliefs, or gender identification. Your role in our shared journey Based at our EMEA headquarters in Hoofddorp, near Amsterdam, you will own the HR agenda across two distinct and rewarding populations. As an HR Business Partner to our Operations Management Team at ASICS Europe HQ, you will advise director-level leaders across supply chain, logistics and customer operations on the full spectrum of people matters. Alongside this, you will take ownership of HR for our Emerging Markets — primarily Poland and South Africa — providing consistent, compliant and commercially grounded HR support to our growing retail store network and office staff in these markets. This is a role with genuine breadth. No two days will look the same: one morning you are in a calibration session with the Ops Management Team in Hoofddorp; the next, you are navigating a complex ER matter in Poland or supporting hiring a store manager in South Africa. You will manage one HR Advisor (a hire you will shape yourself), partner closely with our Centres of Excellence, and help shape the future direction of HR at ASICS. If you thrive on variety, ownership and the chance to build something , this is the role for you. Your Key Responsibilities Will Be HR Business Partnering - serve as trusted HR advisor to the Operations Management Team (supply chain, logistics, customer operations); advise director-level leaders on people matters, ER, Dutch labour law and performance; build manager capability across the Ops function. Emerging Markets HR - own HR for both office staff and ASICS retail stores in Poland and South Africa (and evolving EM markets); manage ER, employment law compliance and store-level HR support; partner with local counsel to ensure consistent, compliant practices. HR Cycle Delivery - lead performance management, calibration and succession planning for Ops and EM populations; roll out EMEA-wide HR programmes locally; drive HR compliance requirements including pay transparency. Personnel Cost Budget - build and manage the annual personnel cost budget for Operations and Emerging Markets; track actuals and provide HR data and insight to business leaders. Policy & Projects - maintain and update policies for NL and EM employment legislation; contribute to ASICS HR projects (skills-based career mapping, HRIS enhancement); identify compliance risks and engage legal counsel as needed. People Leadership - manage, develop and coach one HR Advisor direct report; build their capability to support day-to-day HR delivery for both populations. You Have The Following Skills And Experience 6+ years as an HRBP or HR Generalist in an international, fast-paced, matrix environment, with hands-on ownership across the full HR generalist agenda. Fluency in Dutch or Polish (one is required, both is great); strong working knowledge of the corresponding employment law - Dutch Labour Law for NL-based ER and MT advisory, or Polish Labour Law for the Emerging Markets scope. International and cross-border HR experience - comfortable navigating different employment law environments and supporting populations across multiple countries. Credible and confident at Management Team level - able to advise, challenge and build relationships with director-level stakeholders. Experience with SAP or similar HRIS systems, with strong Excel skills for personnel cost budgeting and HR reporting. Resilient and self-directed - energised by variety, comfortable operating without a fully defined roadmap, and able to manage competing priorities across geographies. Life at ASICS When you join ASICS, you become part of something special. Here, your voice matters, your growth and wellbeing are important. We believe in fostering an environment where every step forward is celebrated, where diversity fuels our journey, and inclusion strengthens individuals. And together and as individuals we can inspire more people to move for body and for mind. Our commitment to your wellbeing Benefits We're dedicated to ensuring that every team member experiences the joy and benefits of movement. To support your wellbeing, we offer: Access to office gym and sports membership discount . Exclusive 50% discount on ASICS gear. Unlimited access to the Calm app for better sleep and mental fitness. Complimentary premium subscription to our Runkeeper Go™ app . A comprehensive wellness programme consisting of exercise and educational sessions. Professional support and meditation classes are available through OpenUp Access . Working abroad for four weeks every year. Hybrid working model . Combine the flexibility of working from home (max 50%) with the dynamic energy of an office environment. How To Apply Are you feeling inspired? We'd love to hear from you. Submit your application online and step into a role where you can truly make a difference. Let's move together, step by step, toward an uplifted world. #ASICShiring #ASICScareers
Core Responsibilities
Advise Operations leaders on the full range of HR matters and lead HR support for office and retail populations in Poland, South Africa, and emerging markets. Manage HR cycles, personnel cost budgets, policies and compliance projects, while coaching one HR Advisor.
Requirements
Requires at least six years of HRBP or HR generalist experience in an international, fast-paced, matrix environment, plus fluency in Dutch or Polish and working knowledge of the corresponding employment law. Candidates should have cross-border HR experience, confidence advising director-level leaders, SAP or similar HRIS experience, strong Excel skills, and the ability to manage varied priorities independently.
Benefits
- Office Gym Access
- Sports Membership Discount
- 50% Discount On ASICS Gear
- Calm App Access
- Premium Runkeeper Go Subscription
- Wellness Programme
- Professional Support And Meditation Classes Through OpenUp
- Option To Work Abroad For Four Weeks Per Year
- Hybrid Working Model
About ASICS EMEA
Industry: Retail
Company size: 1,001-5,000 employees
We’ve always believed in the positive benefits of movement on the body, and the mind. It’s why we’re called ASICS which stands for ‘Anima Sana In Corpore Sano’, or a Sound Mind in a Sound Body. Our founder, Kihachiro Onitsuka, saw that sport had the power to lift spirits, project positivity and propel people and whole communities forward. We still believe this. Which is why all of us are committed to supporting more people to move for body, and for mind.