Key Skills

Job Description

Full-time Location: Lake Success, NY Summary Role Description Amplify Industrial Marketing + Guidance offers internet marketing consulting and management services to business-to-business organizations by using innovations such as Search Engine Optimization (SEO) and Pay Per Click to increase internet traffic and create market qualified and sales qualified leads through search engines and native networks. We have an opening for a Social Media Marketing Specialist in our Lake Success, NY office on Long Island. Core Responsibilities Establish and execute social media strategy through competitive and audience research for multiple clients across multiple platforms primarily, but not limited to, LinkedIn, Facebook, and Twitter. Generate, edit, publish and share daily content (original text, images, video or HTML) to build meaningful connections and encourage community members to take action Prepare original and curated content per client according to the requirements of their individual marketing programs Prepare editorial calendars and publishing schedules for client review Reputation management, community building, and follow-ship Moderate user-generated content in line with the policies of each community and in accordance with client goals Establish and/or improve and optimize company pages within each platform per client to increase the visibility of a company’s social content Capture and analyze social data/metrics, insights and best practices. Leverage findings to improve the social presence of clients. Weekly and monthly reports on audience growth and follower interactions/activity Collaborate with internal team to keep abreast of relevant client events and initiatives to coordinate organic and paid efforts Keep up to date with industry trends and developments Accountabilities 3-5 years of experience working in social media marketing or as a digital media specialist for businesses Understanding of online marketing and proficiency working in major social marketing channels Ability to identify and react to social opportunities in a timely manner in clear and concise terms Demonstrable social networking experience and knowledge of social analytics tools Excellent writing, editing, and communication skills Ability to prepare graphics to specification per social media platform Positive attitude, detail and customer-oriented with excellent multitasking and organizational abilities Bachelor’s degree in English, Communications, Graphic Design, Marketing, Public Relations, or a related field Computer proficiency – latest Apple OS, social media platforms, MS Office, and SEO keywords Familiarity with eClincher social media management tool preferred, familiarity with HootSuite or other social media management tools a plus Basic understanding of WordPress and HTML a plus Compensation & Benefits Competitive compensation and benefits package included. Participation in company health (medical, dental) insurance plans after 90 days full-time employment Paid vacation and sick days Matching 401K Flex Spending Plans Life / Disability Insurance

Core Responsibilities

Develop and manage social media strategies and daily content for multiple clients across platforms such as LinkedIn, Facebook, and Twitter, including editorial calendars, community engagement, and reputation management. Analyze social performance and report on audience growth and engagement, while coordinating with internal teams and keeping current with industry trends.

Requirements

Candidates should have 3–5 years of experience in social media marketing or digital media, strong writing, editing, communication, organizational, and multitasking skills, and familiarity with social analytics and major social platforms. A bachelor's degree in a related field is listed, along with computer proficiency; experience with eClincher is preferred, while Hootsuite, WordPress, and HTML familiarity are advantageous.

Benefits

• Health Insurance
• Paid Vacation
• Paid Sick Days
• 401(k) Matching
• Flexible Spending Plans
• Life Insurance
• Disability Insurance