Key Skills

Job Description

Internship @VA Imaging Period: from February 2027 (exact date in consultation with the student) Minimum of 20 weeks 3rd and 4th year Bachelor students Full-time on-site (except for university meetings) Details and directions on the assignment will be in consultation with the intern Applications: cv and short motivation to Internship Supervisor Anastasiia Diachenko [email protected] Language: English Working at VA Imaging At VA Imaging, we work with the latest industrial camera technology that is both affordable and innovative. Our goal? Happy customers and long-term relationships! Industrial cameras are more than just a product. They are the eyes of a machine. They are used in a wide range of applications, ensuring that no two workdays are ever the same. You’ll work fulltime on-site at our brand-new HQ in Eindhoven and stay connected with our teams in Germany, Italy and the US. With more than 50 colleagues from 16 nationalities, we’re truly international – and we love it that way! Marketing Internship Assignment – IMPROVING B2B LEAD GENERATION VA Imaging is growing and wants to improve its B2B lead generation to attract more qualified leads and support business growth. For this assignment, you will analyse our current lead generation activities, focusing on the website, marketing channels, target audiences, content, campaigns, and lead quality. You will identify opportunities to improve lead generation, conversion rates, and collaboration between Marketing and Sales. Based on your findings, you will develop a practical strategy and recommendations to generate more qualified B2B leads and improve marketing effectiveness. You will also help test and implement improvements where possible, ensuring your research delivers tangible results for VA Imaging.

Core Responsibilities

Analyze VA Imaging’s current B2B lead generation activities, including its website, marketing channels, target audiences, content, campaigns, and lead quality. Develop practical recommendations and help test and implement improvements to generate more qualified leads, increase conversions, and strengthen Marketing and Sales collaboration.

Requirements

The internship is intended for third- or fourth-year bachelor’s students and lasts at least 20 weeks, starting in February 2027 on a date agreed with the student. The intern must work full-time on-site, except for university meetings, and the required language is English.