Senior Manager, Global Consumer & Shopper Insights
Key Skills
Job Description
Job description: The Opportunity As Senior Manager, Global Consumer & Shopper Insights, you will lead our global insights agenda, ensuring consumer, shopper and market understanding sits at the heart of business decision-making. Working across brands, markets and functions, you will translate complex data and research into clear commercial recommendations that shape innovation, portfolio strategy, pricing, marketing investment and growth plans across the business. This is a highly visible role with significant influence across senior leadership, offering the opportunity to shape how insights drive decision-making in a truly global organisation. What you'll be doing Define and lead the global Consumer & Market Insights strategy and research roadmap. Build deep consumer and shopper understanding to support brand, commercial and innovation decisions. Lead qualitative and quantitative research programmes across global markets. Manage agency partners, research vendors and syndicated data sources. Turn data and insight into actionable recommendations for senior stakeholders. Help shape pricing, portfolio, channel and marketing investment decisions. Build best practice, tools and capability across Marketing and Sales teams globally. Drive adoption of self-service insight and analytics solutions across the organisation. What you'll bring Significant Consumer & Market Insights experience within FMCG/CPG. Strong expertise in both qualitative and quantitative research methodologies. Experience working with syndicated data, consumer analytics and insight platforms. A proven ability to translate data into commercially relevant recommendations. Excellent stakeholder management and influencing skills. Strong storytelling capabilities and the ability to communicate complex findings simply. Experience operating across multiple markets and cultures. Fluent English. Why join us? This is an opportunity to define and shape the global insights agenda for one of the world's most recognised tea businesses. You'll work across regions, brands and leadership teams, influencing decisions that impact millions of consumers every day while helping build the future of Lipton Teas & Infusions. Ready to turn insight into action? We'd love to hear from you.
Core Responsibilities
Lead the global Consumer and Market Insights strategy and research roadmap, managing research programs, agency partners, vendors, and syndicated data across markets. Translate insights into recommendations that guide innovation, portfolio, pricing, channel, marketing investment, and growth decisions, while building insight capabilities and adoption of analytics tools across teams.
Requirements
Requires significant Consumer and Market Insights experience in the FMCG/CPG industry, with strong expertise in qualitative and quantitative research and experience using syndicated data, consumer analytics, and insight platforms. Candidates should be able to turn data into commercially relevant recommendations, influence senior stakeholders, communicate findings clearly, and work across multiple markets and cultures; fluent English is required.
About LIPTON Teas and Infusions
Industry: Beverage Manufacturing
Company size: 1,001-5,000 employees
LIPTON Teas and Infusions is the world's largest tea business with a remarkable portfolio of over 30 world-class brands, including iconic names like Lipton, PG Tips, TAZO, Pukka and T2. Based in the Netherlands and operating in more than 100 countries, we pioneer innovative, premium and sustainable teas and infusions to delight our consumers daily. Our commitment is to drive the entire tea industry upwards and create value for all and the planet, from farmers to consumers, retailers, team members, partners, and shareholders. We take a long-term approach, investing in innovative and sustainable practices that deliver responsible growth, with a keen focus on meeting the needs of our customers and consumers, protecting the environment, and making a positive impact on people's lives.