Key Skills

Job Description

About Adsomnia We are the agency where innovation meets impact every second of the day! With access to thousands of exclusive entertainment websites, we offer great opportunities to advertisers to amplify their brands’ online visibility. Our team, driven by transparency, works tirelessly to ensure that not only the goals are met, but exceeded. At Adsomnia, we believe in building relationships that last and delivering results that matter. What you’ll do as our Senior Media Buyer: Strategy & Budget Management: Develop comprehensive media buying strategies aligned with lead generation goals for our online chat platforms, and manage advertising budgets effectively across campaigns and platforms to achieve optimal results. Campaign Management & Optimization: Implement, monitor, and optimize campaigns across various online channels, continuously adjusting targeting, ad formats, and placements. Run split tests on ad variations, landing pages, and calls to action, including headline, thumbnail, and angle testing, while actively managing creative fatigue. Publisher, Bidding & Scaling: Optimize at publisher and site level through site and widget ID blocking, whitelists, blacklists, and placement-level bid adjustments. Choose the right bidding strategy, from manual CPC to target CPA or smart bidding, and scale winning campaigns across GEOs and networks without compromising performance. Creatives & Traffic Sources: Collaborate with creative teams to design compelling ad creatives that resonate with the target audience. Maintain strong relationships with traffic sources, negotiate terms, ensure quality traffic supply, and identify new CPC and CPM sources to diversify campaigns. Data, Reporting & Market Insights: Use analytics tools to gather, interpret, and present campaign performance and ROI to stakeholders, while staying up to date on industry trends, competitor activities, and emerging advertising platforms. New Opportunities: Recognize opportunities and take the lead on new projects that create new media buying and selling opportunities for the organization. Job requirements for our Senior Media Buyer: Bachelor’s degree in Business Administration, International Relations, or a related field, with 4+ years of experience in media buying, preferably in a tech company or related industry. Hands-on experience with Outbrain, Taboola, MGID, Media Go, Revcontent, plus Yahoo or similar, and a strong understanding of online advertising platforms, CPC, CPM, and performance metrics. Proven ability to build and test high-converting pre-landers (advertorials, quizzes, presell pages) for native traffic, with a track record of improving funnel performance through continuous A/B testing. Proven experience implementing Claude AI into media buying workflows. Experience with tracking software such as Voluum, knowledge of pixel tracking techniques, and experience with Google Suite. Strong understanding of partnership dynamics, marketing, and lead generation strategies, combined with strong negotiation skills to manage relationships with traffic sources. Analytical, results-oriented mindset with the ability to interpret data, identify trends, and optimize accordingly, plus the creative thinking to develop effective ad strategies and compelling creatives. Strong planning and organization skills and fluency in written and spoken English. What do we offer you? A challenging and dynamic work environment with exciting team outings. Excellent employment conditions, including competitive salary, uncapped monthly commission and travel expenses. We care about your well-being, offering psychological support sessions through OpenUp and gym reimbursements to help you stay mentally and physically healthy. Incentive trips, office sports sessions, a bicycle plan, healthy snacks, and a delicious office lunch. The opportunity to work in a young, AI-driven company that leverages AI tools across the business ambitious company with a data-driven approach. An informal company culture with room for personal initiative and career growth in a digital marketing environment; Apply today and let's create something extraordinary together!

Core Responsibilities

Develop and manage media buying strategies and budgets for lead generation campaigns, optimizing targeting, creatives, bids, placements, and performance across channels and geographic markets. Analyze and report campaign results, manage traffic-source relationships, identify new advertising opportunities, and collaborate with creative teams to scale successful campaigns.

Requirements

Requires a bachelor’s degree in Business Administration, International Relations, or a related field, and more than four years of media buying experience. Candidates should have hands-on experience with native advertising platforms, pre-lander development and A/B testing, Claude AI workflows, tracking tools, campaign analytics, and traffic-source negotiations.

Benefits

• Competitive Salary
• Uncapped Monthly Commission
• Travel Expenses
• Psychological Support Sessions
• Gym Reimbursements
• Incentive Trips
• Office Sports Sessions
• Bicycle Plan
• Healthy Snacks
• Office Lunch
• Team Outings
• Career Growth Opportunities