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Senior Global Marketing Communications Manager – Beauty (Lumea IPL, Body and Skincare)

Philips

Amsterdam
Full-time
10+ years experience
Hybrid

€78,187 - €130,312 per year

Work Arrangement

Office Days per Week: 3 days

Key Skills

Global Marketing Communications
Brand Positioning
Integrated Marketing Campaigns
Product Launch Communications
Creative Development
Campaign Production
Digital Marketing
Social Media Marketing
E-Commerce Marketing
CRM
Shopper Marketing
Public Relations
Content Strategy
Agency Management
Stakeholder Management
Consumer Insights

Job Description

Job Title

Senior Global Marketing Communications Manager – Beauty (Lumea IPL, Body and Skincare)

Job Description

In this role, you have the opportunity to make life better by looking at the challenges the world is facing today Philips´ purpose has never been more relevant. So whatever your role, if you share our passion for helping others, you'll be working towards creating a better and fairer future for all.


You will contribute to the category integrated marketing communications end to end journey encompassing the marketing roadmap, brand positioning, global master content assets and campaigns, and content strategy and optimizations to contribute to sales growth, sustainable market share and brand strength increase. You will work towards accelerating creative effectiveness & marketing communication excellence across the brand / category.

In this role

As Senior Global Marketing Communications Manager for Beauty, you will lead the global communications strategy for Philips Lumea and the Body and Skincare portfolio. You will be responsible for translating business strategy into compelling, integrated marketing communications that strengthen brand equity, accelerate commercial growth, and deliver outstanding consumer experiences across every touchpoint.


This is a highly visible global role, combining strategic brand leadership with

hands-on campaign development and cross-functional collaboration.


Your responsibilities

You will lead the end-to-end integrated communications journey for the category, including:



  • Defining and evolving the global product brand positioning, messaging framework, and visual identity for Philips Lumea IPL/ Body and Skincare
  • Leading the development and global rollout of integrated campaigns, focusing on Social first and online video, digital, e-commerce, CRM, PR, TV and shopper marketing.
  • Driving the communications strategy and execution for new product launches, ensuring consistency and excellence across all markets.
  • Managing the communications roadmap and prioritizing deliverables in line with the 18–24 month category plan.
  • Developing global master assets, campaign toolkits, and content frameworks that enable local market activation while protecting brand consistency.
  • Partnering closely with digital, e-commerce, shopper marketing, CRM, PR, and regional marketing teams to deliver seamless consumer experiences.
  • Championing creative excellence by driving a distinctive brand personality, tone of voice, and premium visual identity across all communications.
  • Managing external creative and production agencies, ensuring high-quality output, effective collaboration, and delivery against agreed
  • Acting as a trusted advisor to senior stakeholders, challenging thinking where appropriate and continuously raising the standard of marketing communications across the category.

You are part of

The Philips Personal Health Beauty business.


You will join a team of passionate marketers dedicated to building premium global brands through consumer-centric innovation and world-class creative. Together, we strive to deliver communications that are distinctive, effective, culturally and commercially impactful.


You're the right fit if:

  • 10+ years of experience in global marketing communications or brand marketing.
  • Bachelor's or Master's in areas such as Marketing Strategy, Brand Management, Digital Marketing, Public Relations, Market Research or equivalent in Consumer Goods domain.
  • A strong track record of building premium brands in an international environment, either client-side or within a leading agency.
  • Extensive experience developing integrated marketing campaigns across ATL, digital, social media, e-commerce, CRM, shopper marketing, and content ecosystems.
  • Experience leading global product launch communications and managing complex cross-functional marketing programs.
  • Strong production experience, with the ability to oversee high-quality creative development from briefing through execution.
  • Proven experience managing world-class creative agencies and external partners.
  • Excellent stakeholder management and influencing skills, with the ability to build trusted relationships across global and regional teams.
  • A strong commercial mindset combined with deep consumer understanding and a passion for creating meaningful brand experiences.

Compensation and Benefits

Doing meaningful work should come with fair, transparent rewards. The base salary range for this role is EUR 78.187,00 - EUR 130.312,00. We determine pay within the range using objective factors, like the skills the role requires, your relevant experience and the responsibility you'll have in this role, alongside internal equity and local market considerations.


This role is eligible for 3% short term incentive with your rewards linked to both individual performance and company results. We'll share the full approach with you during the interview process, so you can make a clear, informed decision. Benefits include hybrid working, paid time-off, health and wellbeing benefits, learning and development opportunities.


How we work together
We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week.


This position is based in Amsterdam, The Netherlands.

About Philips
Are you ready to do the work of your life to help the lives of others? Learn more about our business, discover our rich and exciting history and learn more about our purpose.
If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our culture of impact with care.

Core Responsibilities

Lead the global communications strategy for Philips Lumea and the Body and Skincare portfolio, including brand positioning, integrated campaigns, product launches, and global content assets. Manage the communications roadmap, creative agencies, and cross-functional partnerships to strengthen brand equity, support commercial growth, and deliver consistent consumer experiences across markets.

Requirements

Requires 10+ years of global marketing communications or brand marketing experience, a bachelor's or master's degree in a relevant field, and a strong record of building premium brands internationally. Candidates should have extensive integrated campaign, product launch, production, agency management, commercial, consumer insight, and stakeholder influencing experience.

Benefits

  • Hybrid Working
  • Paid Time Off
  • Health And Wellbeing Benefits
  • Learning And Development Opportunities

About Philips

Industry: Hospitals and Health Care

Company size: 10,001+ employees

Over the past decade we have transformed into a focused leader in health technology. At Philips, our purpose is to improve people’s health and well-being through meaningful innovation. We aim to improve 2.5 billion lives per year by 2030, including 400 million in underserved communities. We see healthcare as a connected whole. Helping people to live healthily and prevent disease. Giving clinicians the tools they need to make a precision diagnosis and deliver personalized treatment. Aiding the patient's recovery at home in the community. All supported by a seamless flow of data. As a technology company, we – and our brand licensees – innovate for people with one consistent belief: there’s always a way to make life better. Visit our website: http://www.philips.com/ Follow our social media house rules https://www.philips.com/a-w/about-philips/social-media.html

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