Creative Marketing Manager
Key Skills
Job Description
This position is listed on behalf of a partner company, which manages all applications and next steps. Our partner is looking for a Creative Marketing Manager based in Netherlands.
Join a fast-growing HealthTech environment at the intersection of wellness, artificial intelligence, and self-improvement. In this role, you will shape advertising concepts for an innovative wellness product in active development, helping it connect with audiences across international markets. You will combine creative thinking, competitor research, and performance analysis to develop compelling campaigns, primarily for Meta platforms. Working closely with designers, editors, and marketing specialists, you will turn insights into impactful creative ideas and continuously improve campaign effectiveness. This is an opportunity to influence product positioning, experiment with new advertising formats, and contribute to the growth of a global wellness product.
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Develop innovative advertising concepts for paid campaigns, primarily across Facebook and Instagram.
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Research competitors, market trends, and high-performing advertisements in the health, wellness, lifestyle, and self-improvement sectors.
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Create concepts for video and image ads, including user-generated content (UGC) formats and storytelling-driven campaigns.
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Write compelling hooks, headlines, primary ad copy, and messaging tailored to different audiences.
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Collaborate with designers, video editors, and marketing team members to bring creative concepts to life.
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Plan and coordinate creative testing to evaluate different concepts, messaging, and advertising angles.
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Analyze creative performance, identify patterns, and recommend data-informed improvements.
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Develop fresh ideas for product positioning and adapt advertising concepts to different markets, audience segments, and customer motivations.
Requirements:
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At least 2 years of experience in marketing, advertising, copywriting, content creation, or creative strategy.
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Strong copywriting skills and the ability to develop persuasive, audience-focused advertising messages.
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Experience creating advertising concepts, campaign ideas, or marketing strategies.
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Proven ability to research competitors, recognize successful advertising patterns, and translate findings into actionable insights.
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A balance of creative thinking and analytical skills, with an interest in testing and continuous improvement.
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Good understanding of the Meta advertising ecosystem and paid social campaigns.
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Experience working with international markets, particularly the United States or Europe.
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Relevant experience in health, wellness, lifestyle, or self-improvement is essential; candidates whose experience is limited to the Ukrainian market outside the health industry will not be considered.
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Upper-intermediate English proficiency or higher, with the ability to communicate ideas and present research clearly.
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Strong organizational skills, initiative, ownership, and the ability to manage creative work independently.
Nice to have:
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Experience collaborating with UGC creators or influencers.
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Experience marketing mobile applications.
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Understanding of web funnels, conversion psychology, and user behavior.
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Experience developing creative strategies for paid acquisition.
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Ability to identify compelling advertising angles and define distinctive product positioning.
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Familiarity with US audiences and the communication styles that resonate in the US market.
Benefits:
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Fully remote work, with flexibility to organize your workweek independently.
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A working schedule aligned with 2:00 PM–10:00 PM UTC+3 (EEST).
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Autonomy over your workflow, with an emphasis on timely reporting and delivery.
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5 paid sick days.
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20 days of paid annual leave after the probationary period.
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The opportunity to contribute to an emerging wellness product and develop your expertise in international HealthTech marketing.
How Jobgether works:
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.
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Core Responsibilities
Develop innovative advertising concepts for paid campaigns across Meta platforms while researching market trends and competitor strategies. Collaborate with designers and editors to produce compelling ad content and analyze performance data to optimize campaign effectiveness.
Requirements
Requires at least 2 years of experience in marketing, copywriting, or creative strategy with a strong understanding of the Meta advertising ecosystem. Candidates must possess upper-intermediate English proficiency and relevant experience in the health, wellness, or lifestyle sectors.
Benefits
- Fully remote work
- Flexible work schedule
- 5 paid sick days
- 20 days of paid annual leave
About Jobgether
Industry: Internet Marketplace Platforms
Company size: 11-50 employees
Jobgether is a career navigation platform built for senior professionals competing in the remote job market. Hiring systems were designed for volume and keyword matching, not for 15 or 20 years of nonlinear experience. That structural mismatch is why strong profiles get filtered out before a human ever sees them. Our platform diagnoses where a search is breaking, corrects how experience is positioned, and connects professionals to the companies where their background creates real value. The goal is not more applications. It is the right visibility in the right places. Our mission is to ensure no senior professional remains invisible in the global remote market, not because they lack the skills, but because the system failed to read them correctly.