Key Skills

Job Description

About the job As innovators of premium pet gear with a timeless style, TAVO Pets is a gobal band, growing exponentially. We are seeking a passionate, engaging, and commercially driven Brand Ambassador & Junior Sales Associate (m/f/d) to support the continued growth of Tavo brand across Europe, with a focus on the Nordic area. This role combines brand advocacy, product training, field marketing, and entry-level sales responsibilities to strengthen market presence, support retail partners, and drive commercial growth. As a key member of the European Commercial Team, you will serve as both a brand representative and sales support partner, working closely with retailers, distributors, consumers, and the sales organization. Through training, in-store activations, market visits, relationship management, and sales support activities, you will help increase brand awareness, improve product knowledge, drive sell-through, and identify opportunities for growth across assigned markets. This role is ideal for an individual seeking to build a career in sales, commercial management, and brand development within a premium global consumer products organization. What you'll do Brand Awareness & Market Development Serve as a passionate ambassador for the Tavo brands throughout Europe. Increase brand visibility through retailer visits, product demonstrations, consumer events, trade shows, and marketing activations. Represent the brands in a professional, engaging, and authentic manner. Build strong relationships with retail partners, distributors, and industry stakeholders. Gather competitive intelligence, consumer insights, and market feedback to support business planning. Support initiatives that strengthen brand awareness and increase consumer consideration. Product Training & Education Deliver engaging product training programs for retail sales associates, distributors, and partners. Educate retail teams on product features, benefits, safety standards, and competitive positioning. Conduct hands-on demonstrations and in-store training sessions. Support onboarding and ongoing development of retail and distributor partners. Maintain expert product knowledge across all categories and new product introductions. Ensure consistent messaging and brand standards across all customer touchpoints. Junior Sales Support & Business Development Partner with Regional Sales Managers to support territory growth and sales objectives. Assist with developing and maintaining relationships with current and prospective retail accounts. Conduct regular store visits to evaluate brand presentation, merchandising, inventory opportunities, and training needs. Support new account onboarding, retailer launches, and expansion initiatives. Assist in preparing sales presentations, account reviews, and business updates. Track and report market activity, retailer feedback, competitive activity, and sales opportunities. Support execution of promotional programs, seasonal initiatives, and new product launches. Identify opportunities to drive sell-through and increase market penetration. Assist with lead generation and follow-up activities for prospective retail partners. Retail Excellence & Customer Experience Serve as a product expert for retailers and consumers. Support customer inquiries regarding product features, functionality, and benefits. Promote a premium customer experience consistent with Tavo brand standards. Monitor retail execution and provide recommendations to improve merchandising and presentation. Support retailers in maximizing customer engagement and conversion opportunities. Trade Shows & Events Represent Tavo at trade shows, consumer events, distributor meetings, and industry exhibitions. Assist with event planning, setup, execution, and post-event follow-up. Deliver product presentations and demonstrations to retailers, distributors, and consumers. Support commercial and marketing initiatives surrounding key launches and campaigns. What you'll bring Education & Experience Bachelor's degree in Business, Sales, Marketing, Communications, or related field preferred. 2-4 years of experience in brand ambassador, field sales, account support, retail management, customer engagement, or sales support roles. Experience within juvenile products, premium consumer goods, specialty retail, or distribution environments preferred. Demonstrated interest in developing a sales and commercial career. Strong presentation and communication skills. Ability to build relationships and influence others. Strong organizational and time management capabilities. Self-starter with a proactive, growth-oriented mindset. Fluent Dutch and English are required. Additional European languages highly desirable. Technology Proficiency with Microsoft Office Suite. Experience with CRM systems and sales reporting tools preferred. Comfortable using virtual meeting and training platforms. Ability to analyze sales and market data. Core Competencies Brand Advocacy Relationship Building Sales Aptitude Product Training & Education Customer Engagement Commercial Acumen Presentation Skills Business Development Communication Collaboration Initiative & Accountability Success Measures Growth in retail partner engagement and training participation Brand visibility and market presence across assigned territories Sales support contribution to territory growth New account development and onboarding support Product training effectiveness and knowledge retention Trade show and event execution Retail merchandising and presentation standards Distributor and retailer relationship development Sell-through growth within assigned markets Travel Requirements Ability to travel extensively throughout Europe. Approximately 60-75% travel, including overnight travel. Valid driver's license and ability to travel internationally throughout assigned markets Career Path This role is designed as a developmental position that can progress into Account Manager, Territory Manager, Regional Sales Manager, or other commercial leadership roles as the business continues to grow across Europe. What You’ll Get: Dynamic Global Environment: Gain hands-on experience in a rapidly growing international company, with exposure to global best practices. Diverse & Supportive Team: Collaborate with a talented, multicultural team and learn from a wide range of professional backgrounds. Professional Development: Grow your skills and career while being mentored by industry experts.

Core Responsibilities

Represent and grow TAVO’s brand presence across European markets through retailer visits, product demonstrations, training, events, and relationship management. Support regional sales objectives by developing retail accounts, monitoring market activity, improving retail execution, and identifying opportunities to increase sell-through.

Requirements

A bachelor’s degree in business, sales, marketing, communications, or a related field is preferred, along with 2–4 years of relevant experience in brand representation, field sales, retail, or sales support. Fluent Dutch and English, strong communication and presentation skills, proficiency with Microsoft Office, and willingness to travel extensively across Europe are required.

Benefits

• Professional Development
• Mentorship