Key Skills

Job Description

Eve Curls is a fast-growing DTC haircare brand for curly hair, doing $2M+ a month in revenue and scaling paid social aggressively across UK, US, and EU markets. We're looking for a Creative Strategist to own the strategy behind our Meta ad account. An absolute killer that takes full ownership. This is a full-time, full-commitment role. We're not looking for someone juggling this alongside other clients or projects. We want someone who wants to build something with us long-term and go all-in on one brand. What you'll do Own the creative strategy behind our TOF campaigns Manage and direct a small pod of editors under you: briefing, reviewing, and pushing quality up as we scale volume Stay ahead of trends in performance marketing, AI-generated UGC, and DTC advertising What you need (non-negotiable) Proven experience as a Creative Strategist for an e-commerce/DTC brand — this is a must Experience managing or leading a team (editors, creators, or similar) — you'll have people reporting to you Strong understanding of Meta Ads Ability to read data and translate it into creative decisions, not just report on it Compensation Strong base fee Uncapped adspend share on winning ads — when your creative scales, your income scales with it. No cap on what you can earn If you perform, this is genuinely one of the highest-upside Creative Strategist roles out there Why Eve Curls Direct ownership of creative strategy on a fast-scaling, high-revenue ad account Real team to lead, not just solo brief-writing Small, fast, high-trust team that moves quickly on test-and-learn 📩 Apply here: https://forms.gle/iiqKxSKhwcAikbpMA

Core Responsibilities

Own the creative strategy for top-of-funnel Meta campaigns and lead a small team of editors by briefing, reviewing, and improving their work. Track performance marketing, AI-generated user-generated content, and direct-to-consumer advertising trends to guide creative testing and scaling.

Requirements

Candidates must have proven creative strategist experience with an e-commerce or direct-to-consumer brand, experience leading a team, and a strong understanding of Meta Ads. They must be able to interpret performance data and turn it into creative decisions, and be fully committed to working with one brand long-term.