Stryker logo

Brand Manager EMEA - Neurovascular (Acute Ischemic Stroke)

Stryker

Machelen, Pusignan, Madrid, Amsterdam, London
Full-time
10+ years experience
Hybrid

€71,800 - €133,400 per year

Key Skills

Business strategy
Product management
Marketing planning
Portfolio management
Market analysis
Clinical insight
Strategic planning
Pricing strategy
Brand management
Stakeholder management
Analytical skills
Problem-solving
Communication skills
Project management
Medical device marketing
Launch execution

Job Description

Work Flexibility: Hybrid

About the role


This role is built around ownership. You’ll run our Acute Ischemic Stroke (AIS) portfolio across EMEA as if it were your own business. You set the strategy, own the products and are accountable for brand performance.


Our AIS portfolio is one of our largest and fastest-growing franchises, with a strong launch pipeline. The market is changing quickly, as new devices and technologies change how stroke is treated. You’ll shape how we respond to that in EMEA, making sure our portfolio meets what physicians need next.


Locations:
UK | Spain | Belgium | France | Netherlands / Amsterdam


Explore our Acute Ischemic Stroke portfolio:
Acute Ischemic Stroke (AIS) | Stryker


What you’ll do

  • Own the EMEA business strategy for AIS: where we play, how we win and the investment behind it.
  • Understand the clinical and technical needs of stroke teams in depth, and let that shape the strategy and portfolio.
  • Build the annual marketing plan and a 3–5 year portfolio roadmap, partnering with divisional, portfolio and local marketing teams.
  • Own regional product management: define and run the product lifecycle, from launch through to phase-out.
  • Own branding, messaging, positioning and pricing, built on market, customer and competitive insight.
  • Lead the launch pipeline and ensure each launch lands impactfully in the market.
  • Partner with divisional teams to grow the portfolio through new products, line extensions and M&A, bringing the EMEA voice of the customer into every decision.
  • Build our position across the whole stroke pathway, partnering with technology and ecosystem partners.
  • Turn strategy into a plan the field can run with: tools, tactics and strategic initiatives.
  • Own the numbers: sales, share, price, margin and brand perception. Analyse what drives future performance and act fast when something is off track.
  • Partner with physicians and stroke teams as true partners, not just customers, and work with Medical Education on evidence generation and congress presence.

How you’ll succeed


We look for people who think big, stay curious and act like owners.

You’ll give EMEA a clear AIS strategy the organisation believes in, deliver launches that hit adoption targets and grow share in a competitive market, while earning the trust of the physicians we serve.


What we’re looking for


Business strategy operators. People who can build a strategy and then run it.

You balance commercial discipline with creative, out-of-the-box thinking. You’re commercially sharp, but you start with the clinician and the patient. You have an AI-led mindset and look for better ways to work, not just faster ones. And you want to show up and drive change.


Minimum Qualifications (Required)

  • Bachelor’s degree required.
  • 8+ years of work experience required.

Preferred Qualifications (Strongly desired)

  • MBA preferred.
  • 5+ years of medical device or marketing experience preferred.
  • Excellent presentation and interpersonal communication skills.
  • Strong analytical and problem-solving skills.
  • Ability to manage multiple projects while delivering on established timelines.
  • Ability to be persuasive in the absence of organizational authority.
  • Ability to understand and work within complex interdivisional procedures and policies.
  • Demonstrated proficiency in Microsoft Office, including Excel, Word and PowerPoint.

 

  

 

Netherlands Pay Ranges:

  • Netherlands: €71.800 - €133.400 EUR Annual

  

 

At Stryker, we believe transparency helps candidates make confident decisions about their next career step. Compensation is an important part of that process and we want to be clear about how pay is determined. The compensation information posted for this role may be presented as a salary range or a fixed amount depending on the role.  In addition to base salary, this role may be eligible for incentive compensation (such as bonus and/or commissions where applicable), along with Stryker’s comprehensive benefits package.

 

If you’d like to learn more about the salary or the benefits associated with this role, your recruiter will be happy to walk you through the details as you progress through the hiring process.

  

 

Travel Percentage: None

Core Responsibilities

You will own the EMEA business strategy for the Acute Ischemic Stroke portfolio, managing the product lifecycle from launch to phase-out. You are responsible for setting the strategy, driving brand performance, and partnering with clinical teams to meet market needs.

Requirements

A bachelor's degree is required, with at least 8 years of professional experience, preferably including 5 years in medical devices or marketing. An MBA is highly desired, along with strong analytical, communication, and strategic planning capabilities.

Benefits

  • Incentive compensation
  • Comprehensive benefits package

About Stryker

Industry: Medical Equipment Manufacturing

Company size: 10,001+ employees

Stryker is a global leader in medical technologies and, together with our customers, we are driven to make healthcare better. We offer innovative products and services in MedSurg, Neurotechnology and Orthopaedics that help improve patient and healthcare outcomes. Alongside its customers around the world, Stryker impacts more than 150 million patients annually. More information is available at stryker.com and careers.stryker.com. Facts: ● 2025 Sales: $25.1 billion ● Industry: Medical Instruments & Supplies ● Employees: 56,000 worldwide ● $1.6 billion spent on research and development in 2025 ● 14,600 patents owned globally in 2025 ● Products sold in 61 countries ● Fortune 500 Company ● 10 consecutive years as one a World's Best Workplace Stryker’s social media community guidelines: https://www.stryker.com/content/m/legal/social-media-community-guidelines/en/index.html Notice Regarding Employee Conduct on Facebook/LinkedIn Meta/LinkedIn does not permit employers to verify or validate “employees” in the (META: “Works at” LinkedIn: “Experience”) section of users’ profiles. Please be aware that the views expressed by individuals on their personal accounts and do not necessarily represent the views of our company. If you encounter any issues with a person claiming to be our employee, we recommend using the “Report Profile” feature. If you’d like to report concerns to our Ethics Hotline, you may do so at: https://app.convercent.com/en-us/LandingPage/b6bb4e84-9fcb-ea11-a974-000d3ab9f296

Added Today