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On-Trade Sales Manager – Amsterdam

DrinkWorks

Amsterdam
Full-time
2-5 years experience
On-site

Key Skills

Sales
Account Management
Customer Relationship Management
Business Development
Negotiation
Distributor Management
Customer Service
Field Sales
HoReCa Sales
Key Account Management
Brand Visibility
Product Education
Market Strategy
Event Representation
Dutch Fluency
English Fluency

Job Description

Who we are DrinkWorks is the parent company behind three consumer brands: Cultcha Kombucha, Kefir del Sol, and Tease Iced Tea. We operate with the mission to make tasty and better-for-you drinks accessible across the Netherlands, replacing both unhealthy sodas and alcohol. 2026 was a year of significant growth, and we're just getting started! With major new clients launching in the coming months, we're scaling our team to match. Today, our commercial team includes a Head of Sales and a Sales Manager for South Holland. As we grow, we're hiring two new roles at once: a Sales Manager for the Eastern region of The Netherlands, and this Account Manager role to help us keep pace - building direct relationships with some of the coolest bars, restaurants, and hospitality venues in the country. This is a role for someone who wants to be out in the field, spending their days in the food, restaurant, and nightlife scene, working with clients who are shaping how people eat and drink out in the Netherlands. Who we are looking for As our third Account Manager, you'll drive growth across all three DrinkWorks brands in Amsterdam, working closely with our Head of Sales. It's a high-impact, high-visibility role with real autonomy across on-trade, key accounts, and catering. We're looking for someone driven and hands-on, who genuinely enjoys being part of the industry, not just selling into it. You'll spend real time in bars, restaurants, and clubs, building relationships that last with the people who run the Dutch hospitality scene. We ask for commitment and strong results, and back that up with good pay and a team that takes care of its people. Key Responsibilities Be the main contact point for part of our distributor’s sales team: You will help the account manager responsible for your region by going out in the field together, educating them on our brands and products, and closing deals together. Grow our HoReCa customer base: You will be responsible for growing our presence in Hotels, Restaurants and cafés across the country. Strengthen existing relationships: By growing our assortment to maximize the value we can offer them. Help shape our strategy and offering: As DrinkWorks’ eyes and ears in the field, you will help our Head of Sales improve our strategy and offering to fit the needs of our customers and deliver outstanding value. Manage year-end negotiations for customers in your region and ensure timely pay-out of bonuses. Offer World-Class customer service: You will regularly visit your customers, finding ways to better support them, advising them on trends and potential improvements to their assortments, and solving any issues or problems they may face. Increase visibility of our brand portfolio on-premise: Through proper menu listings, fridge visibility, POS material and activations. Represent our brands: At tasting, fairs and events in your region. Monitor existing agreements: To ensure requirements are met by both DrinkWorks and our customers. What you bring (Requirements / Qualifications) A bachelor's degree in a business-related field. At least two years of experience in sales, preferably in the out-of-home channel for a food or beverage company. Experience in a rapidly growing company is a plus. Fluency (written and verbal) in both English and Dutch. Someone who can work independently and is always looking for ways to add value among existing and potential customers. A valid driver’s license Based in or around Amsterdam Personal traits: Detail-oriented, accountable, self-starter, Confident, Energetic, a love for outstanding service. What We Offer A competitive base salary, with the opportunity to earn significant bonuses. A clear career path, with significant growth opportunities Benefits (Company laptop, mode of transportation, and weekly dining budgets) A high-growth company with great momentum How to Apply Apply directly through LinkedIn

Core Responsibilities

Grow DrinkWorks’ three-brand portfolio across Amsterdam’s on-trade, key account, and catering customers by developing relationships, expanding product assortments, and supporting distributor sales teams in the field. Manage customer negotiations and agreements, improve on-premise brand visibility, provide excellent service, and represent the brands at tastings, fairs, and events.

Requirements

A bachelor’s degree in a business-related field, at least two years of sales experience (preferably in food or beverage out-of-home sales), fluency in Dutch and English, and a valid driver’s license are required. The candidate should be based in or around Amsterdam and be independent, accountable, detail-oriented, energetic, and service-minded; experience in a fast-growing company is a plus.

Benefits

  • Company Laptop
  • Mode Of Transportation
  • Weekly Dining Budget
  • Performance Bonuses
  • Career Growth Opportunities

About DrinkWorks

Industry: Food and Beverage Services

Company size: 2-10 employees

Home of Cultcha Kombucha, Kefir del Sol & Tease

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