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TECHNICAL SALES REPRESENTATIVE NORTHERN EUROPE

PLANASA

Hedel
Full-time
2-5 years experience
On-site

Key Skills

Agronomy
Plant physiology
Account management
Sales development
Customer service
Claims management
Negotiation
Prospecting
Crop management
Business development
Communication skills
Proactivity
Adaptability
Learning agility

Job Description

About ABB Advanced Berry Breeding is an international berry breeding company focused on developing innovative raspberry genetics that help growers improve productivity, fruit quality and profitability. Position Summary Support the Regional Manager in technical and commercial operations across the UK, Poland, Benelux, France and Switzerland (and other European countries) while acting as a trusted advisor to growers and customers. Key Responsibilities · Build and maintain strong relationships with growers and commercial partners. · Match the sales targeted volumes · Provide technical guidance on berry varieties, plant physiology and regional production practices. · Monitor crops, identify challenges and recommend practical technical-commercial solutions. · Manage claims, contracts and seasonal customer follow-up. · Track berry programmes and maintain accurate performance data and reports. · Identify business development opportunities and support sales growth. · Coordinate communication between growers, ABB offices and R&D teams. Required Experience Minimum 3 years in technical-commercial vegetal (berries, fruits, vegetables) production roles. Technical Expertise Strong knowledge of agronomy, plant physiology, production cycles, microclimates and berry crop management. Commercial Competencies Account management, sales development, customer service, claims management, negotiations and prospecting. Languages English required. Dutch, German and/or Polish are highly desirable. Travel Extensive travel throughout Europe. Key Success Factors Autonomy, proactivity, technical expertise, commercial acumen, sense of service, communication skills, adaptability and learning agility.

Core Responsibilities

The role involves supporting the Regional Manager in technical and commercial operations while acting as a trusted advisor to growers. Responsibilities include building relationships, providing technical guidance on berry varieties, and managing sales targets and customer follow-ups.

Requirements

Candidates must have at least 3 years of experience in technical-commercial roles within the fruit or vegetable production sector. Strong knowledge of agronomy, plant physiology, and commercial account management is required, along with proficiency in English.

About PLANASA

Industry: Farming

Company size: 5,001-10,000 employees

Planasa is a global leader in the agri-food sector, specializing in breeding the next generations of berry varieties: blueberries, raspberries, strawberries and blackberries. Apart from berries, Planasa has also substantial experience and a long-standing tradition in other products such as garlic, asparagus or avocado. Our mission is to develop unique and superior varieties through a mix of traditional breeding methods and modern technology, and to make these new genetics available to our clients through our efficient and top-quality nursery operations. Exciting end consumers all over the world through a fantastic taste and the healthy properties of our products is what drives our daily activities.

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