The Magnum Ice Cream Company logo

Sales and Operations Planning (S&OP) - Commercial Strategy Lead

The Magnum Ice Cream Company

Amsterdam
Full-time
10+ years experience
On-site

Key Skills

Sales and Operations Planning
Commercial Strategy
Customer Development
Customer Business Planning
Salesforce TPM
Retail Execution
On-shelf Availability
Data Analytics
EPOS Data Analysis
Capability Building
Stakeholder Management
People Leadership
FMCG Industry Knowledge
Supply Chain Management
Strategic Planning

Job Description

Life tastes better with ice cream With 19.000 expert ice cream colleagues and iconic brands like Wall’s, Cornetto and Ben & Jerry’s, loved in 76 countries, we are the world’s largest Ice Cream company leading the industry. We create iconic ice cream brands that are part of everyday life, bringing moments of joy to millions of people around the world. Everybody loves ice cream. And as the world’s biggest pure‑play ice cream company, we have the scale and ambition to make a real difference. What Truly Sets Us Apart Is How We Work. We move fast and keep things simple. We turn ideas into action, trust people to take ownership, and work as one team to win together with integrity. Our culture is high‑performance, collaborative and focused on getting things done. We’re curious and ready for what’s next. We embrace digital, use data to make better decisions, and keep learning, including how AI can help us work smarter and serve consumers better. The Role Getting the right products on the right shelf, consistently, is one of the biggest commercial opportunities in our category - and it’s how we win with customers and shoppers. On-shelf availability is shaped across many processes and touchpoints. This role drives the capability across the chain from customer insight to the shelf to the P& for the In-Home channel across Europe, UK & Ireland and Australia/New Zealand. You’ll build and lead the In-Home execution engine: turning customer and shopper insight into commercial standards, raising the quality of customer planning and field execution, building on-shelf availability (OSA) into a live capability, and turning execution data into action. You’ll own the standards, capability and analytics that serve our markets. The chain you’ll own: customer insight → customer plans (Salesforce TPM / Customer Business Plan) → execution (Perfect Store / retail execution) → on-shelf availability → P&L. What You'll Be Responsible For Translate customer and shopper insight into the standard for customer plans, commercial priorities and market action. Define the standard for Customer Business Planning - raising the quality and consistency of planning in Salesforce TPM. Lead Perfect Store / retail execution for the In-Home channel - standard, survey design, audit cadence and commercial ownership, through and beyond a major systems transformation. Build on-shelf availability into a live commercial KPI -standardise measurement, build robust OSA logic from customer EPOS (point of-sale) data, and extend coverage across our top customers. Support the field-force capability model - archetypes, standards and capability analysis that help markets deploy where the opportunity is greatest. Build Next-Best-Action capability - turning execution and store data into prioritised, AI-enabled action. Lead a small team and build the execution capability model that markets adopt. We're looking for someone who Essential Has 10+ years’ commercial experience across Customer Development / Customer Strategy & Planning / execution / category / field roles, with real exposure to how execution breaks in-store and how to fix it. Has hands-on experience shaping or deploying commercial execution systems (Salesforce TPM, retail / field execution (REX), or equivalent). Has strong execution analytics skills - turning EPOS and store data into prioritised action, not just reporting. Is a proven capability-builder, comfortable creating standards in an ambiguous, fast-moving environment. Knows how to influence across Customer Development, Supply Chain, Data & Analytics, Finance and markets. Is a people leader who can also influence broadly without authority. Desirable Experience through ERP / CRM / planning transformation (SAP S/4HANA, Salesforce, etc.). Multi-market European / regional scope. FMCG experience in impulse, snacking or frozen - where availability and execution decide who wins. Why join us? This is a place for people who are passionate about ice cream and are growth obsessed - both for the business and for themselves. People who act like an owner and drive our business end-to-end. People who are driven by success to deliver more than we ever thought we could! You’ll thrive here if you value an inclusive culture, with low ego and hierarchy - and if you’re excited to continuously learn and challenge how we work, using digital, data, and new thinking to push us forward. Roles with real accountability and visible impact Free to move fast, experiment and challenge how things are done Continuous learning and development as the business grows Reward linked to performance and contribution. Your career here is shaped by what you deliver, as you work across functions and markets and grow with the business. Ready to build the future of Ice Cream? If this sounds like the place where you'd thrive, we'd love to hear from you. Apply online and share your CV. We'll review your application and be in touch with the next steps. If you are an individual with a disability and require assistance at any time during our recruitment process, please let your Talent Acquisition Partner know. Additional Information The Magnum Ice Cream Company is an Equal Opportunity Employer. We embrace diversity and are committed to creating an inclusive environment where everyone can do their best work regardless of age, disability, gender identity, race, religion, sexual orientation, or any other protected characteristic.

Core Responsibilities

This role drives the commercial execution engine by translating customer insights into actionable plans and standards across the In-Home channel. You will lead the development of on-shelf availability capabilities, retail execution standards, and AI-enabled action models to optimize commercial performance.

Requirements

The ideal candidate possesses over 10 years of commercial experience in customer development, strategy, or field roles with hands-on expertise in commercial execution systems like Salesforce TPM. You must be a proven capability-builder capable of influencing cross-functional teams and turning complex store data into prioritized commercial actions.

Benefits

  • Continuous learning and development
  • Performance-linked rewards

About The Magnum Ice Cream Company

Industry: Food and Beverage Services

Company size: 10,001+ employees

As from July 1, 2025, we begin operating as The Magnum Ice Cream Company, the world’s leading pure-play ice cream business in the world, a standalone business within Unilever. Our mission is to bring the power of ice cream to more people, in more places in new and unexpected ways. As the parent company to an eclectic and beloved range of consumer brands like Ben & Jerry’s, Magnum, Cornetto and the heart brand (Wall’s, Ola, Miko, Lagnese and many more), we create ice cream experiences and products that invigorate the senses and explode in taste. Why? Because life tastes better with ice cream. Website: https://corporate.magnumicecream.com/en/home.html

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