Key Skills

Job Description

The Sales Development Representative (SDR) is a hunter at heart, often serving as Workiva’s initial point of contact with prospective customers. This role requires the ability to quickly establish rapport with decision makers and efficiently sparks the curiosity that generates interest in our Workiva Platform. As a rapidly growing SaaS company with high-performance teams and a collaborative culture, this position plays a pivotal role in Workiva's ongoing success. Working closely with Account Executives and Sales Managers, the TDR drives pipeline growth for both existing customers and new prospects. What You’ll Do Partner closely with Account Executives to develop ongoing engagement strategy with assigned customer and prospect accounts to drive revenue goals Provide baseline research and intelligence within target accounts to identify key contacts and critical account information Prospect into target accounts via cold-calling, outbound prospecting, networking, email, e-marketing, campaigns, and social outreach Qualify leads and contacts based upon specifically defined criteria to transition meaningful sales leads into the pipeline Learn and demonstrate a fundamental understanding of Workiva’s Platform and clearly articulate its capabilities and advantages to decision makers Contribute to critical functions associated with fulfilling the sales cycle (forecasting, reporting, Customer Relationship Management (CRM) maintenance, correspondence, and communications) Drive attendance to various events (webinar, conferences, etc.), and provide post-event follow up Develop and maintain a current understanding of Workiva’s latest product offerings, and competitive product/market knowledge Meet or exceeds quarterly monthly or quarterly goals and metrics What You'll Need Minimum Qualifications 3+ years of related experience in sales, business development, lead generation or similar Associate’s degree or equivalent combination of knowledge and related career experience Preferred Qualifications Excellent verbal, written, and interpersonal communication skills with a professional demeanor Self-motivated with strong propensity for action, results and continuous improvement Ability to work successfully in a high growth organization - balancing competing priorities and initiatives Exceptional organizational skills with the ability to multi-task and manage multiple processes, programs, and procedures simultaneously Ability to maintain a high level of activity, and effectively manage competing priorities Capable of learning, developing, and integrating skills in an online training environment Experience with CRM tools - ideally Salesforce Proven success in meeting sales goals and metrics Fluent in Dutch Travel Requirements & Working Conditions Ability to travel up to 10% travel for customer meetings and internal events Reliable internet access for any period of time working remotely and not in a Workiva office Why Join Workiva Workiva is the platform designed to bring confidence, control, and a competitive edge to the world’s most complex organizations. Our AI-powered platform unifies finance, risk, and sustainability on a single, secure foundation—ensuring data is trusted, traceable, and ready to act on. With an unbroken path from source to output, leaders gain confidence in their numbers, visibility into current and emerging risks, and the ability to move with speed and precision in a constantly changing world. At Workiva, you’ll bring technology to market that executives, boards, and regulators depend on. The work you do here helps organizations navigate uncertainty, maintain trust, and make decisions that stand up to scrutiny. If you’re energized by meaningful challenges, inspired by collaborative teams, and motivated to help organizations turn uncertainty into advantage, we’d love to meet you. Workiva is an Equal Opportunity Employer. We believe that great minds think differently. We value diversity of backgrounds, beliefs, and interests, and we recognize diversity as an important source of intellectual thought, varied perspective, and innovation. Employment decisions are made without regard to age, gender identity, race, religion, disability status, sexual orientation, or any other protected characteristic. Workiva is committed to working with and providing reasonable accommodations to applicants with disabilities. To request assistance with the application process, please email [email protected]. Workiva employees are required to undergo comprehensive security and privacy training tailored to their roles, ensuring adherence to company policies and regulatory standards.

Core Responsibilities

The SDR is responsible for driving pipeline growth by prospecting into target accounts through cold-calling, email, and social outreach. They partner with Account Executives to develop engagement strategies and qualify leads for the sales pipeline.

Requirements

Candidates need at least 3 years of experience in sales or business development and an associate's degree or equivalent. Fluency in Dutch and proficiency with CRM tools like Salesforce are preferred.