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Performance Marketer — Senior · Adult RTB

David Kennedy Recruitment

Capon Bridge, Poland, Lisbon, Beijing, Limassol, Chongqing, Webster, Berlin, Bangkok, Hong Kong, Riyadh, Stockholm, Milan, Seoul, Hangzhou City, Copenhagen, Hà Nội, Singapore, Mumbai City, Shanghai, Municipality of Athens, Hanover, Rome, Oslo, Bari, Florence, Wuhan, Taipei, Amsterdam, London, Umegaoka, Tallinn, Paris, Doha, Swoyersville, Manila, Split, Budapest, Kuala Lumpur, Barcelona, Tel Aviv
Full-time
5-10 years experience
Remote Only

Key Skills

Performance marketing
RTB
Adult acquisition
Budget management
Creative testing
CPA optimization
ROAS analysis
LTV analysis
Subscription economics
Traffic quality analysis
Attribution
Data analysis
Campaign scaling
Commercial judgment
Strategic planning
Communication

Job Description

David Kennedy Recruitment is working with a fast-growing international AI company to recruit a Performance Marketer — Senior · Adult RTB for its Growth team. The role focuses on owning and scaling adult acquisition at significant spend while protecting profitability, subscription quality and long-term customer value. 


Position: Performance Marketer — Senior · Adult RTB

Location: Europe/ASIA, Remote

Employment type:  B2B engagement preferred

Remuneration: Competitive salary.  

DUTIES AND RESPONSIBILITIES:

  • Own adult acquisition campaigns end to end

  • Control and reallocate substantial campaign budgets

  • Scale profitable traffic sources, placements and creatives

  • Evaluate performance through CPA, rebill, LTV and payback

  • Diagnose tracking, fraud, placement and funnel problems

  • Build structured creative-testing systems

  • Define testing budgets, winner rules and stopping rules

  • Guide creative production using performance evidence

  • Identify new traffic sources and expansion opportunities

  • Communicate strategy, decisions, results and risks clearly.

REQUIREMENTS:

  • Current advertiser-side campaign execution experience

  • Significant monthly advertising spend personally controlled

  • Recent evidence of profitable campaign scaling

  • Quantified impact on CPA, ROAS, LTV, payback, subscriptions or revenue

  • Direct ownership of creative testing

  • Strong understanding of traffic and cohort quality

  • Ability to diagnose and recover from performance declines

  • Strong commercial judgment

  • Clear and concise communication skills

  • Full comfort working directly with explicit creatives

  • Experience with adult RTB, adult networks or other relevant high-volume acquisition environments

  • Experience with native, push, display or popunder acquisition is an advantage

  • Strong placement-level optimization and traffic-quality analysis skills

  • Experience with rebill and subscription economics is an advantage

  • Strong tracking and attribution knowledge

  • Experience with international acquisition

  • Experience negotiating flat deals with publishers is an advantage

  • Background in mobile gaming, performance marketing, mobile-growth agencies, consumer subscription apps or iGaming and online betting

  • Experience in dating and social apps, DTC, e-commerce or other high-volume B2C subscription businesses is also relevant

  • Acceptance of the B2B contractor arrangement

  • English C1-C2.

 

BENEFITS:

  • Competitive salary

  • B2B contract

  • High ownership over international acquisition campaigns

  • Opportunity to directly influence campaign budgets, creative testing and growth

  • International, high-growth AI environment

  • And many more!!!

Core Responsibilities

The role involves end-to-end management and scaling of adult acquisition campaigns while maintaining profitability and subscription quality. You will be responsible for controlling substantial budgets, optimizing traffic sources, and guiding creative production based on performance data.

Requirements

Candidates must have significant experience in advertiser-side campaign execution and a proven track record of scaling profitable campaigns. Strong analytical skills, familiarity with high-volume acquisition environments, and the ability to work with explicit creatives are essential.

Benefits

  • Competitive salary
  • B2B contract
  • High ownership over international acquisition campaigns
  • Opportunity to directly influence campaign budgets, creative testing and growth
  • International, high-growth AI environment

About David Kennedy Recruitment

Industry: Staffing and Recruiting

Company size: 11-50 employees

David Kennedy Recruitment Ltd delivers exceptional recruitment services on a global scale, presenting an innovative approach that connects candidates and clients seamlessly. Established in October 2018, DKR is a virtual UK-based limited company, comprising of 150+ staff located across the globe, with fluency in 32 languages. As a prominent figure in the multilingual recruitment sector, DKR specializes in BPO (including eCommerce, Telco, Digital Media, Automotive, Tourism, Banking, Electronics, and FMCG), Hospitality, SaaS, IT, Forex, Crypto, and iGaming industries.

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