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I&A Manager - Thailand & Vietnam

Reckitt

Zaandam
Full-time
5-10 years experience
On-site

Key Skills

Consumer insights
Analytical skills
Brand strategy
Category strategy
Presentation skills
New product development
Storytelling
Creativity
Marketing optimization
Digital marketing
Commercial acumen
Collaboration
Data synthesis
Power BI
Tableau
Stakeholder management

Job Description

We are Reckitt

Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.

​Marketing​

Marketing is at the heart of Reckitt. We pride ourselves on our unique way of driving growth for some of the world's most loved and trusted health, hygiene and nutrition brands. Our purpose and fight are what motivates us to design and deliver distinctive communications throughout our consumer funnel, so that we deliver category growth as well as a positive impact on society. With extensive media and digital teams embedded throughout the organisation, we measure both our business and our societal impact. Our global teams lead on our overarching brand strategy, brand guardianship and innovation pipeline in close partnership with R&D. Leaving our local marketing teams to deliver on our regional goals in partnership with our Sales teams. With the scale of our 2500 marketing community - alongside our leading-edge Marketing Academy - your opportunities to grow and upskill will be extensive.

About the role

The Insights & Analytics (I&A) Manager acts as a strategic business partner responsible for transforming data, consumer understanding, and AI-enabled analytics into actionable growth opportunities. The role supports country leadership teams by delivering forward-looking insights, identifying commercial opportunities, driving data-led decision-making, and influencing business strategy across categories, channels, and customers.

Your responsibilities

 •   Serve as a strategic business partner to country leadership teams, providing insights and recommendations that drive commercial growth and business decisions. 
•    Leverage AI-enabled analytics and multiple data sources (Nielsen Retail, Panel, IQVIA, Consumer researchetc.) to generate predictive, actionable insights and synthesize complex information into clear business intelligence. 
•    Lead consumer, shopper, healthcare professional (HCP), category, and market understanding to identify growth opportunities, risks, and emerging trends. 
•    Support business planning through scenario modeling, forecasting, and performance analysis. 
•    Drive omnichannel (Offline and Online) to unlock growth opportunities across channels. 
•    Monitor competitive activity, innovation pipelines, and evolving consumer needs to anticipate future market trends. 
•    Ensure the business has access to high-quality, timely, and cost-effective market intelligence, data solutions, and external insights. 
•    Deliver standardized reporting and performance tracking to measure business and category performance. 
•    Manage external data sources and market research partners to ensure data quality, coverage, reliability, and actionable outcomes. 
•    Partner with Marketing, Sales, Category, and other cross-functional stakeholders to identify key business questions, define research priorities, and translate insights into business actions. 
•    Influence stakeholders at all levels through compelling storytelling, data visualization, and evidence-based recommendations.

The experience we're looking for

•    6–10 years of experience in Insights, Analytics, Category Management or Commercial Strategy.
•    FMCG or Consumer Health experience preferred.
•    Strong understanding of Thailand market dynamics, consumers,shoppers and healthcare environments.
•    Client-side or consulting/agency experience preferred.
•    Proven business partnering and influencing track record.
•    Experience working with syndicated data sources such as NielsenIQ, Kantar, IQVIA, or similar platforms is an advantage.

Core Skills & Capabilities
•    Business acumen and commercial thinking.
•    Data synthesis across multiple internal and external sources.
•    AI and digital fluency with analytics tools and technologies.
•    Power BI and/or Tableau literacy.
•    Strategic storytelling and executive communication.
•    Strong stakeholder management and influencing skills.
•    Agility and speed in execution.
Success Profile
•    AI-enabled insight leader rather than a traditional research manager.
•    Strong business influence and growth mindset.
•    Ability to integrate consumer, shopper and commercial perspectives.
•    Focus on decisions and growth rather than reporting and methodology.

The skills for success

Consumer Insights, Analytical skills, Brand Strategy, Category Strategy, Presentation skills, Drive Innovation, New Product Development, Storytelling, Creativity, Marketing optimization, Digital Marketing, Commercial accumen, Collaboration, FMCG/Consumer Health Experience.

What we offer

With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.

Equality

We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you. All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.

Core Responsibilities

The I&A Manager acts as a strategic business partner to country leadership, transforming data and AI-enabled analytics into actionable commercial growth opportunities. They are responsible for leading market understanding, supporting business planning, and influencing strategy across categories and channels.

Requirements

The role requires 6–10 years of experience in insights, analytics, or commercial strategy, preferably within the FMCG or Consumer Health sectors. Candidates must possess strong business acumen, proficiency in data visualization tools like Power BI or Tableau, and a proven track record in stakeholder management.

Benefits

  • Parental benefits
  • Employee assistance program
  • Life insurance
  • Global share plans
  • Short-term incentives

About Reckitt

Industry: Manufacturing

Company size: 10,001+ employees

Every day, in everything we do, our purpose is to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. And we have a fight on our hands. A fight to make access to the highest quality hygiene, wellness and nourishment a right and not a privilege. Each of our products is designed to do exactly this. Our well-loved brands have been making a difference to people’s daily lives around the world for more than 200 years. Brands including: Durex, Dettol, Enfamil, Nurofen, Strepsils, Gaviscon, Mucinex, Nutramigen, Lysol, Harpic, Cillit Bang, Finish and Vanish. By 2030, our ambition is to reach half of the world, every year. We’re a growing global community of over 43,000 people on a journey of transformation and sustainable growth. Together, our success will continue to positively impact communities everywhere, for a healthier planet and a fairer society. Want to learn more about us? Visit reckitt.com

Added 1 months ago